Job description
About the Role
Our client is looking for a meticulous and analytical SEO Analyst to join their growing team in Polokwane . This hybrid role will be responsible for optimizing website performance and search engine rankings through data-driven strategies. You will conduct in-depth keyword research, analyze website traffic, and implement technical SEO improvements to drive organic growth. This is a critical position for someone passionate about search engine optimization and its impact on business success, offering a blend of in-office collaboration and remote flexibility within a supportive structure.
Key Responsibilities
- Conduct comprehensive keyword research and analysis to identify opportunities for content optimization and growth.
- Perform technical SEO audits to identify and resolve issues related to site speed, crawlability, and indexability.
- Monitor website rankings, traffic, and user behavior using SEO tools and analytics platforms.
- Develop and implement on-page and off-page SEO strategies to improve search engine visibility.
- Analyze competitor SEO strategies and identify areas for competitive advantage.
- Collaborate with content creators and developers to ensure SEO best practices are integrated into all website activities.
Requirements
- Bachelor's degree in Marketing, Statistics, Computer Science, or a related field.
- 2-4 years of experience in Search Engine Optimization (SEO).
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs.
- Strong understanding of technical SEO, on-page optimization, and link-building strategies.
- Excellent analytical skills and the ability to interpret complex data sets.
- Effective communication skills to present findings and recommendations.
Benefits
- Competitive salary with performance-based incentives.
- Hybrid work model providing flexibility.
- Comprehensive health and retirement benefits.
- Opportunities for professional development and SEO certifications.
- A collaborative team environment in Polokwane .
- Access to industry-leading SEO tools and resources.
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