Senior E-commerce Social Media Strategist

About the Role

Our client seeks a visionary Senior E-commerce Social Media Strategist to elevate their online brand presence and drive significant revenue growth from their Centurion base. This leadership role demands a strategic thinker with deep expertise in leveraging social media platforms to achieve ambitious e-commerce objectives. You will be responsible for architecting and overseeing innovative social media campaigns, fostering community engagement, and meticulously analyzing performance data to refine our digital footprint. This is a prime opportunity for an experienced professional to shape the future of our online sales and marketing efforts, working within a progressive company that values data-driven decision-making and creative digital execution.

Key Responsibilities

• Develop and implement cutting-edge, long-term social media strategies specifically designed to boost e-commerce sales and customer lifetime value.
• Lead the creation and curation of high-impact, platform-specific content that resonates with target audiences and drives conversions.
• Oversee paid social media advertising campaigns, setting budgets, defining targeting parameters, and continuously optimizing for maximum return on ad spend (ROAS).
• Analyze complex social media and e-commerce data sets to identify key trends, insights, and actionable recommendations for strategic adjustments.
• Manage relationships with social media influencers and brand advocates to amplify reach and credibility.
• Collaborate closely with marketing, sales, and product development teams to ensure cohesive brand messaging and campaign execution across all digital touchpoints.

Requirements

• Extensive experience (5+ years) in social media strategy, with a proven record of success in the e-commerce sector.
• Deep understanding of social media advertising platforms, analytics, and conversion tracking.
• Exceptional strategic thinking, analytical skills, and ability to translate data into actionable insights.
• Strong leadership and project management capabilities, with experience managing teams or direct reports.
• Excellent communication, presentation, and interpersonal skills, comfortable influencing stakeholders at all levels.
• Bachelor's or Master's degree in Marketing, Digital Media, Business, or a related discipline.

Benefits

• Highly competitive executive-level salary and comprehensive bonus structure.
• Hybrid work environment offering a blend of remote flexibility and office collaboration in Centurion .
• Generous health insurance coverage and retirement savings plan.
• Allowance for professional development, including courses and conferences.
• A culture that champions innovation, strategic thinking, and career advancement.

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