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Digital E-commerce AnalystPlacements24 • Western Cape, ZA
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Digital E-commerce Analyst

Digital E-commerce Analyst

Placements24 • Western Cape, ZA
5 days ago
Job description

About the Role

Our client is seeking a data-driven and analytical Digital E-commerce Analyst to join their remote team. This role is crucial for understanding customer behavior, identifying trends, and providing actionable insights to optimize the online sales funnel and overall e-commerce performance. You will leverage a variety of data sources and analytical tools to interpret complex data sets and translate them into strategic recommendations. This is an excellent opportunity for a meticulous analyst who thrives on uncovering data-driven solutions to enhance user experience and maximize conversion rates in the online retail space.

Key Responsibilities

  • Analyze website traffic, user behavior, and conversion data to identify key trends and insights.
  • Develop and maintain dashboards and reports to track e-commerce KPIs and performance metrics.
  • Conduct A/B testing and multivariate testing to optimize website elements and marketing campaigns.
  • Provide data-backed recommendations for website improvements, merchandising strategies, and marketing initiatives.
  • Monitor the competitive landscape and industry trends to identify new growth opportunities.
  • Collaborate with marketing, product, and development teams to implement data-driven strategies.

Requirements

  • Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, or a related quantitative field.
  • Proven experience as a Data Analyst, Web Analyst, or E-commerce Analyst.
  • Proficiency with web analytics tools such as Google Analytics, Adobe Analytics, or similar platforms.
  • Strong skills in data manipulation and analysis using tools like SQL, Excel, or Python/R.
  • Experience with A/B testing tools and methodologies.
  • Excellent communication and presentation skills, with the ability to explain complex data simply and effectively.

Benefits

  • Highly competitive salary package.
  • Fully remote work arrangement, offering unparalleled flexibility.
  • Comprehensive health, dental, and vision insurance.
  • Generous paid time off and company holidays.
  • Opportunities for continuous learning and professional development in data analytics.

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Digital E-commerce Analyst • Western Cape, ZA