Sales Manager - FMCG

About the Role

Our client, a distinguished entity within the Fast-Moving Consumer Goods (FMCG) sector, is seeking an accomplished and strategic Sales Manager to lead their team in the picturesque region of Stellenbosch . This pivotal role involves overseeing sales operations, developing market penetration strategies, and driving revenue growth across the Western Cape . You will be responsible for managing a team of sales professionals, fostering strong client relationships, and ensuring the successful execution of sales objectives in a competitive landscape. This is an exceptional opportunity for a proven leader to make a significant impact on brand performance and market presence.

Key Responsibilities

• Develop and implement strategic sales plans to achieve company objectives and drive market share growth for FMCG products.


• Lead, coach, and motivate a team of sales representatives to achieve individual and team sales targets.


• Establish and maintain strong, long-term relationships with key distributors, wholesalers, and major retail clients in the Stellenbosch area.


• Analyze sales performance data, identify trends, and implement corrective actions to improve sales effectiveness.


• Collaborate with marketing and product development teams to ensure alignment of sales efforts with brand strategies and market needs.


• Manage sales budgets, forecast sales revenue, and oversee the negotiation of contracts and pricing.

Requirements

• Bachelor's degree in Business Administration, Marketing, or a related field.


• Minimum of 7 years of progressive sales experience in the FMCG industry, with at least 3 years in a sales management capacity.


• Proven track record of successfully managing sales teams and exceeding sales targets.


• Exceptional leadership, communication, and interpersonal skills.


• Strong understanding of sales principles, market dynamics, and distribution channels within the Western Cape.


• Proficiency in CRM software and sales analytics tools.

Benefits

• Highly competitive salary and performance-driven bonus structure.


• Hybrid work model offering flexibility and work-life balance.


• Comprehensive medical aid, life insurance, and retirement fund benefits.


• Opportunities for continuous learning, professional development, and career advancement.


• A dynamic and supportive work environment within a well-respected FMCG organization.

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