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Graphic Design & Social Media SpecialistScale Army Careers • Centurion, Gauteng, ZA
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Graphic Design & Social Media Specialist

Graphic Design & Social Media Specialist

Scale Army Careers • Centurion, Gauteng, ZA
21 hours ago
Job description

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a growing, full-service advertising, digital media, and AI-forward marketing agency serving local, regional, education, government, and public-sector organizations. Their work spans integrated advertising campaigns, public information initiatives, and social media programs for brands that need strategic creative support without a large in-house team.

Role Overview

The Graphic Design & Social Media Specialist will own the creation and execution of visual and social media content across multiple client campaigns. This hands-on, multidisciplinary role combines graphic design, social media management, short‑form video editing, and content creation to deliver polished, platform‑ready assets aligned with campaign objectives.

Location

Fully Remote | 9:00 AM - 5:00 PM PST

Key Responsibilities

Graphic Design & Creative Production

  • Design digital advertising assets, campaign creative, paid and organic social media graphics, display assets, presentations, and client‑facing collateral.
  • Develop visual directions and creative concepts based on campaign objectives, target audiences, platforms, and brand guidelines.
  • Create templates and repeatable creative systems that can be adapted across multiple channels, specifications, audiences, and languages.
  • Produce creative variations for testing and optimization while maintaining polished, production‑ready files.
  • Support basic motion graphics and animated content as needed.

Social Media Management & Content Creation

  • Develop monthly social media calendars, content themes, and recurring content categories for client brands.
  • Create and refine organic social media content, including graphics, captions, copy, Reels, and other platform‑native assets.
  • Schedule and publish approved content while organizing client review and approval processes.
  • Maintain brand consistency across channels while tailoring content to each client's audience, objectives, and broader marketing strategy.
  • Monitor engagement and core content metrics, identify effective content themes, and recommend adjustments based on performance.
  • Stay current with social media formats, platform updates, and relevant content trends.

Short‑Form Video Editing & Content Repurposing

  • Edit Instagram Reels, YouTube Shorts, and other short‑form social media videos using existing footage, photography, graphics, and text.
  • Repurpose longer‑form footage into multiple social‑first content pieces tailored to different platforms and audiences.
  • Incorporate captions, on‑screen graphics, transitions, music, and basic motion elements into short‑form videos.
  • Identify relevant social media moments from larger video productions to maximize the value of existing client assets.

Collaboration & Creative Operations

  • Collaborate with the Creative Director and media, production, account management, and operations teams to deliver projects aligned with campaign objectives.
  • Manage multiple client brands, creative deadlines, feedback rounds, and competing priorities.
  • Maintain distinct visual identities and content approaches across different client accounts.
  • Incorporate feedback while ensuring creative deliverables meet project requirements and deadlines.

AI‑Assisted Creative Workflows

  • Use AI‑assisted creative tools to support ideation, copy development, image and video creation, content repurposing, versioning, and research.
  • Explore AI‑enabled tools and processes that improve creative workflow efficiency.
  • Test emerging creative platforms and AI‑assisted approaches as they evolve.

Qualifications

Experience

  • Demonstrated experience in graphic design, social media management, content creation, or a related creative role within an agency, in‑house marketing team, or similar fast‑paced environment.
  • Experience creating graphic design, digital advertising, social media creative, short‑form video, branding, or campaign assets.
  • Experience supporting multiple brands or client accounts is strongly preferred.
  • A portfolio demonstrating strong creative work across relevant design, social media, and video formats.

Skills

  • Strong graphic design fundamentals, including typography, visual hierarchy, layout, branding, and attention to detail.
  • Ability to translate campaign objectives into compelling visual concepts and social media content.
  • Ability to edit polished short‑form videos for social media platforms.
  • Strong copywriting skills for creating engaging content tailored to different social platforms.
  • Proficiency with Adobe Creative Suite, Canva, Premiere Pro, CapCut, or comparable design and video platforms.
  • Ability to follow brand guidelines and maintain distinct creative approaches across multiple client accounts.
  • Strong organizational skills and ability to manage feedback, competing priorities, and deadlines.
  • Ability to work independently while collaborating with creative and cross‑functional teams.
  • Willingness to learn new software and AI‑enabled creative tools.
  • Ability to adapt to feedback and evolving responsibilities in a growing organization.

What Success Looks Like

  • Consistently delivers polished, on‑brand creative aligned with campaign objectives across digital, social, and traditional channels.
  • Builds organized and engaging social media programs with clear client review and approval processes.
  • Creates short‑form content that extends the value of existing campaign assets and performs appropriately across platforms.
  • Reliably manages multiple client brands, creative priorities, and deadlines.
  • Uses AI and emerging creative tools to improve creative quality, efficiency, and scalability.

Opportunity

The Graphic Design & Social Media Specialist will have the opportunity to work across graphic design, social media management, short‑form video, digital advertising, and AI‑assisted creative production within a growing agency. The role offers exposure to diverse client campaigns, opportunities to develop a multidisciplinary portfolio, and room to grow as the agency's creative and social capabilities expand.

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Graphic Design & Social Media Specialist • Centurion, Gauteng, ZA