Graphic Design & Social Media Specialist
This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.
Our client is a growing, full-service advertising, digital media, and AI-forward marketing agency serving local, regional, education, government, and public-sector organizations. Their work spans integrated advertising campaigns, public information initiatives, and social media programs for brands that need strategic creative support without a large in-house team.
Role Overview
The Graphic Design & Social Media Specialist will own the creation and execution of visual and social media content across multiple client campaigns. This hands-on, multidisciplinary role combines graphic design, social media management, short‑form video editing, and content creation to deliver polished, platform‑ready assets aligned with campaign objectives.
Location
Fully Remote | 9:00 AM - 5:00 PM PST
Key Responsibilities
Graphic Design & Creative Production
- Design digital advertising assets, campaign creative, paid and organic social media graphics, display assets, presentations, and client‑facing collateral.
- Develop visual directions and creative concepts based on campaign objectives, target audiences, platforms, and brand guidelines.
- Create templates and repeatable creative systems that can be adapted across multiple channels, specifications, audiences, and languages.
- Produce creative variations for testing and optimization while maintaining polished, production‑ready files.
- Support basic motion graphics and animated content as needed.
Social Media Management & Content Creation
- Develop monthly social media calendars, content themes, and recurring content categories for client brands.
- Create and refine organic social media content, including graphics, captions, copy, Reels, and other platform‑native assets.
- Schedule and publish approved content while organizing client review and approval processes.
- Maintain brand consistency across channels while tailoring content to each client's audience, objectives, and broader marketing strategy.
- Monitor engagement and core content metrics, identify effective content themes, and recommend adjustments based on performance.
- Stay current with social media formats, platform updates, and relevant content trends.
Short‑Form Video Editing & Content Repurposing
- Edit Instagram Reels, YouTube Shorts, and other short‑form social media videos using existing footage, photography, graphics, and text.
- Repurpose longer‑form footage into multiple social‑first content pieces tailored to different platforms and audiences.
- Incorporate captions, on‑screen graphics, transitions, music, and basic motion elements into short‑form videos.
- Identify relevant social media moments from larger video productions to maximize the value of existing client assets.
Collaboration & Creative Operations
- Collaborate with the Creative Director and media, production, account management, and operations teams to deliver projects aligned with campaign objectives.
- Manage multiple client brands, creative deadlines, feedback rounds, and competing priorities.
- Maintain distinct visual identities and content approaches across different client accounts.
- Incorporate feedback while ensuring creative deliverables meet project requirements and deadlines.
AI‑Assisted Creative Workflows
- Use AI‑assisted creative tools to support ideation, copy development, image and video creation, content repurposing, versioning, and research.
- Explore AI‑enabled tools and processes that improve creative workflow efficiency.
- Test emerging creative platforms and AI‑assisted approaches as they evolve.
Qualifications
Experience
- Demonstrated experience in graphic design, social media management, content creation, or a related creative role within an agency, in‑house marketing team, or similar fast‑paced environment.
- Experience creating graphic design, digital advertising, social media creative, short‑form video, branding, or campaign assets.
- Experience supporting multiple brands or client accounts is strongly preferred.
- A portfolio demonstrating strong creative work across relevant design, social media, and video formats.
Skills
- Strong graphic design fundamentals, including typography, visual hierarchy, layout, branding, and attention to detail.
- Ability to translate campaign objectives into compelling visual concepts and social media content.
- Ability to edit polished short‑form videos for social media platforms.
- Strong copywriting skills for creating engaging content tailored to different social platforms.
- Proficiency with Adobe Creative Suite, Canva, Premiere Pro, CapCut, or comparable design and video platforms.
- Ability to follow brand guidelines and maintain distinct creative approaches across multiple client accounts.
- Strong organizational skills and ability to manage feedback, competing priorities, and deadlines.
- Ability to work independently while collaborating with creative and cross‑functional teams.
- Willingness to learn new software and AI‑enabled creative tools.
- Ability to adapt to feedback and evolving responsibilities in a growing organization.
What Success Looks Like
- Consistently delivers polished, on‑brand creative aligned with campaign objectives across digital, social, and traditional channels.
- Builds organized and engaging social media programs with clear client review and approval processes.
- Creates short‑form content that extends the value of existing campaign assets and performs appropriately across platforms.
- Reliably manages multiple client brands, creative priorities, and deadlines.
- Uses AI and emerging creative tools to improve creative quality, efficiency, and scalability.
Opportunity
The Graphic Design & Social Media Specialist will have the opportunity to work across graphic design, social media management, short‑form video, digital advertising, and AI‑assisted creative production within a growing agency. The role offers exposure to diverse client campaigns, opportunities to develop a multidisciplinary portfolio, and room to grow as the agency's creative and social capabilities expand.
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