Wholesale Growth Lead – Outdoor Knives & Gear Marketing

Remote E-commerce Marketing Lead

Our client is seeking a visionary and experienced Remote E-commerce Marketing Lead to spearhead their online marketing efforts. This fully remote position offers the unique opportunity to shape and execute innovative marketing strategies that drive sales and brand growth for their e-commerce business, without the need for physical presence in Paarl. You will be responsible for developing comprehensive marketing plans, managing digital advertising channels, overseeing content creation, and analyzing campaign performance to ensure maximum impact. The ideal candidate is a strategic leader with a proven track record in the e-commerce space, adept at managing diverse marketing functions remotely and delivering measurable results.

About the Role

Our client is seeking a visionary and experienced Remote E-commerce Marketing Lead to spearhead their online marketing efforts. This fully remote position offers the unique opportunity to shape and execute innovative marketing strategies that drive sales and brand growth for their e-commerce business, without the need for physical presence in Paarl. You will be responsible for developing comprehensive marketing plans, managing digital advertising channels, overseeing content creation, and analyzing campaign performance to ensure maximum impact. The ideal candidate is a strategic leader with a proven track record in the e-commerce space, adept at managing diverse marketing functions remotely and delivering measurable results.

Key Responsibilities

• Develop and execute a strategic e-commerce marketing plan aligned with business objectives, including SEO, SEM, social media, email marketing, and affiliate programs.
• Manage and optimize paid advertising campaigns across various platforms (Google Ads, social media ads) to achieve target ROI and customer acquisition costs (CAC).
• Oversee the creation of compelling marketing content, including website copy, product descriptions, blog posts, and promotional

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