Business Generator

The Company is growing its business development team in Potchefstroom, and we're looking for a driven, competitive Business Generator to help us build it. You'll be the first voice a prospective client hears from us — dialling in, opening doors, and turning conversations into qualified opportunities for our sales team.
This is a high-energy, high-reward role for someone who is hungry to earn, quick to bounce back from rejection, and genuinely competitive. You bring the drive and the voice; we provide the product training, coaching, and a clear path into full sales roles for those who perform.

Responsibilities:

• Conduct high-volume outbound cold calls to prospective B2B clients across target markets.
• Identify and engage decision-makers, qualify leads, and build a pipeline of interested prospects.
• Schedule and hand off appointments and product demos to the sales team seamlessly.
• Maintain accurate, up-to-date records of all outreach, conversations and outcomes in the CRM.
• Follow up consistently with leads to maintain momentum and cadence.
• Collaborate with sales and marketing to sharpen outreach messaging and strategy.

Requirements:

• Grade 12 / Matric (essential).
• Sales, marketing or business qualification is advantageous.
• Proven experience in cold calling, telemarketing or lead generation (1+ years preferred).
• Track record of meeting or exceeding activity and sales targets.
• B2B sales environment experience is advantageous.