Senior Project Manager - Digital Marketing Transformation

About the Role

Our client, a forward-thinking marketing agency, is seeking a results-driven Senior Project Manager to lead digital marketing transformation projects in Bloemfontein, Free State, ZA . This crucial role involves managing the strategy, execution, and delivery of comprehensive digital marketing campaigns and initiatives for a diverse portfolio of clients. You will be responsible for overseeing project timelines, budgets, resources, and ensuring the successful integration of various digital marketing channels, including SEO, SEM, social media, content marketing, and email marketing. The ideal candidate possesses a strong understanding of digital marketing best practices, project management methodologies, and exceptional client management skills. This role offers an exciting opportunity to shape impactful digital strategies and drive client success within a dynamic and creative agency environment in Bloemfontein .

Key Responsibilities

• Lead the planning, execution, and successful delivery of complex digital marketing projects from inception to completion.


• Develop comprehensive project plans, including scope, objectives, deliverables, timelines, budgets, and resource allocation.


• Manage multiple digital marketing campaigns simultaneously, ensuring alignment with client goals and brand strategies.


• Coordinate with internal teams, including creative, SEO/SEM specialists, social media managers, and developers.


• Oversee the effective use of digital marketing tools and platforms (e.g., Google Analytics, CRM, marketing automation software).


• Monitor campaign performance, analyze data, and provide actionable insights and recommendations for optimization.


• Manage client relationships, providing regular updates, addressing concerns, and ensuring client satisfaction.


• Identify, assess, and mitigate project risks and issues throughout the project lifecycle.


• Ensure adherence to project management best practices and agency standards.


• Conduct post-project reviews and contribute to continuous improvement of project delivery processes.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.


• A PMP or relevant digital marketing certification is highly desirable.


• Minimum of 6 years of experience in digital marketing project management or a related role.


• Proven track record of successfully managing complex digital marketing campaigns across various channels.


• Strong understanding of SEO, SEM, social media marketing, content marketing, email marketing, and web analytics.


• Proficiency with project management software (e.g., Asana, Trello, Monday.com) and digital marketing tools.


• Excellent client management, communication, negotiation, and leadership skills.


• Ability to manage multiple projects, prioritize tasks, and meet tight deadlines.


• Experience working in an agency environment is preferred.


• Demonstrated ability to drive innovation and creative solutions in digital marketing.

Benefits

Our client offers a competitive salary, performance-based bonuses, and a comprehensive benefits package, including health insurance and retirement savings plans. Employees enjoy generous paid time off and numerous opportunities for professional development, including access to industry conferences and training programs. This role offers a fantastic opportunity to contribute to exciting digital marketing initiatives in Bloemfontein, Free State, ZA , and grow within a creative and supportive team. Join a company that values innovation, collaboration, and employee success.

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