Graduate Marketing Coordinator - Digital Campaigns

About the Role

Our client, a leading firm in the consumer goods sector, is looking for enthusiastic and creative graduates to join their marketing department in Pretoria, Gauteng . As a Marketing Coordinator, you will play a vital role in developing and executing innovative digital marketing campaigns that enhance brand visibility and drive customer engagement. This position is ideal for individuals with a passion for marketing, a knack for digital trends, and a desire to learn from seasoned professionals. You will be involved in various aspects of marketing, from content creation to campaign analysis, contributing directly to the company's growth objectives. This is a fantastic opportunity to build a foundational career in a fast-paced and dynamic industry.

Key Responsibilities

• Assist in the planning, execution, and monitoring of digital marketing campaigns across various platforms (social media, email, search engines).
• Contribute to the creation of engaging marketing content, including social media posts, blog articles, and website copy.
• Support the management of the company's social media presence and community engagement.
• Conduct market research to identify emerging trends and competitor activities.
• Help analyze campaign performance data and provide insights for optimization.
• Coordinate with internal teams (sales, product development) and external agencies to ensure campaign alignment.
• Assist in the preparation of marketing reports and presentations.
• Manage marketing collateral and ensure brand consistency across all channels.
• Learn and implement SEO/SEM best practices.

Requirements

• A recent graduate with a Bachelor's degree in Marketing, Communications, Business, or a related discipline.
• Demonstrated interest in digital marketing and social media.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Ability to multitask and manage deadlines effectively.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Basic understanding of digital marketing concepts (SEO, SEM, social media marketing) is a plus.
• Creative thinking and problem-solving abilities.
• Must be based in or willing to relocate to Pretoria, Gauteng .

Benefits

Our client offers a competitive starting salary, comprehensive onboarding, and continuous training in digital marketing strategies and tools. You will gain invaluable hands-on experience in a supportive team environment and have opportunities for professional growth within the organization. This role provides exposure to a wide range of marketing activities and the chance to work on impactful campaigns. Join a company that values fresh ideas and provides a clear career path for motivated individuals.

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