Salesforce Marketing Cloud Developer
- Full-time
Who We Are
WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernisation, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients' businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.
Salesforce Marketing Cloud Developer wanted to join our Enterprise Solutions team in South Africa
Our continued drive to expand and provide world class services within the digital marketing arena, has created the need for a Developer specializing in Salesforce Marketing Cloud (Email, Mobile, & Ad Studio), Salesforce Personalization and Data Cloud. The Developer is a senior consultant with solid client facing experience working on complex software projects. In addition to relevant technology domain expertise, this individual must have the necessary writing skills to author complex specification documents, blueprints and proposals. The Developer is the lead for mostly custom engagements and will be responsible for engaging with the client on gathering their business requirements and designing a technical solution. The Developer instils confidence through maturity, expertise and impeccable communications (written and oral) with customers.
RESPONSIBILITIES
- Engage with internal team members, technology partners and clients on a wide range of Salesforce Marketing Cloud engagements.
- Develop and deliver innovative custom solutions, including solution concepts to key decision makers to address their business issues and needs showing business value.
- Scripting and Query development.
- Data mapping and extract strategies.
- Relational Data / Data Schema.
- Web Services and API development.
- Custom Reporting.
- Custom application development projects.
- HTML creation for webpages and emails.
- Webpage builds using jQuery framework.
- Leverage the native SFMC scripting language (AMPScript) and other scripting languages to deliver highly dynamic and personalized content in both emails and landing pages (AMPScript and XSLT).
- Technical lead on client engagements - from scoping the new engagement, to creating the solution and solution design documentation.
REQUIREMENTS
Technology & Development
Marketing technology experience (such as marketing data, production, content management, planning, implementation, various channel use - e.g. email, web, mobile etc., CRM, Audience Management and Analytics) in preferably some of the popular technology stacks including Google, Adobe, Salesforce Marketing Cloud, Salesforce Data Cloud, Salesforce Personalisation, AWS, Snowflake, etc.
Marketing Functional Experience - in order of importance
- Customer data platforms
- Personalization
- Direct Digital (Mobile, Email, SMS, MMS & Push)
- CMS & Content arbitration/automation
- Web Analytics
CRM Experience
- Thorough understanding of CRM data models.
- Thorough understanding of data base marketing.
- Thorough understanding of Lifecycles (Customer and Product).
- Deep experience with SQL and relational databases (MSSQL, MySQL).
- Experience with programming languages (.NET, JAVA, PHP, JavaScript).
- Web Development experience (HTML, PGP/GPG, CSS, XML, Web Services, etc.).
- Ability to lead and effectively manage technical discussions.
- API Programming experience.
- HTML for email creation experience and email.
- Adobe Dreamweaver and Photoshop experience beneficial.
- Excellent English skills, both written and verbal.
- Ability to work effectively in a fast paced, entrepreneurial environment.
- Ability to handle multiple projects simultaneously.
Leadership & Interpersonal skills
- Experience working with a project management office.
- Experience in Automotive industry beneficial.
- Experience with best practice development methodologies.
- Solid oral and written interpersonal communication and relationship skills.
- Ability to work as part of a team to solve problems in varied, fast-paced environments.
- Willing and able to travel occasionally.
At WPP Enterprise Solutions
WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernisation, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX, work within a unif
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