Marketing Manager

The role involves developing, implementing, managing, and overseeing the marketing strategy to align with company objectives while handling BCE's daily marketing operations. This includes managing marketing campaigns, brand development, events, and trade show participation, all while ensuring seamless coordination with sales activities.

The Duties Include But Will Not Be Limited To :

• Managing all marketing activities for BCE and within the marketing department.
• Developing the marketing strategy for BCE in line with the company's objectives.
• Coordinating marketing campaigns with sales activities.
• Managing the marketing budget.
• Creation and publication of all marketing material in line with marketing plans.
• Analysing product sales by lines utilising marketing analysis tools such as the BCG matrix.
• Planning and implementing promotional campaigns.
• Managing and improving lead generation campaigns, measuring results.
• Overall responsibility for brand management and the corporate identity.
• Preparing online and print marketing campaigns.
• Monitoring and reporting on the effectiveness of marketing communications.
• Creating a wide range of different marketing materials.
• Working closely with design agencies and assisting with new product launches.
• Maintaining effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Analysing potential strategic partner relationships for company marketing.
• Responsible for events and attending trade shows as required.
• Accompanying the external sales team on sales calls as required.
• Performing other duties as required.

Qualifications, Experience, and Skills

Experience and Knowledge

Skills and Personal Attributes

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