GTM & Lead Generation Specialist - 14989

Job Title : GTM & Lead Generation Specialist

Salary : $2800 $3000 / month

Location : Remote (US overlap required at least a few hours during ET or PT)

About the Role :

We are looking for a strategic and hands-on GTM & Lead Generation Specialist to drive growth through inbound and outbound channels. The ideal candidate is creative data-driven and deeply curious about tactics that generate leads and engagement across multiple platforms.

Key Responsibilities :

Inbound Lead Generation : Develop strategies using earned media to attract potential clients / customers.

Outbound Lead Generation : Execute cold outreach campaigns via email calls or other channels.

Social & Content Strategy : Create and manage content across LinkedIn X (Twitter) blogs Reddit or other channels to drive engagement and leads.

Data & Analytics : Track measure and optimize campaigns to improve lead generation performance.

Collaboration : Work with marketing sales and other teams to align GTM efforts and achieve revenue targets.

Tactical Flexibility : Experiment with new tactics and platforms to identify the most effective growth strategies.

Must-Have Skills / Tools :

Experience in inbound and / or outbound lead generation

Proficiency in social media content creation and distribution

Strong written and verbal English communication skills

Understanding of US market and customer behavior

Familiarity with lead gen and marketing tools (e.g. LinkedIn Sales Navigator Apollo CRM systems)

Preferred Experience :

GTM strategy experience for startups or tech companies

Understanding of content marketing SEO and social media trends

Experience testing and scaling outreach campaigns

Knowledge of AI tools for content creation or lead generation

What We re Looking For :

A self-starter who experiments and iterates quickly

Analytical thinker who can measure campaign effectiveness

Creative strategist who can generate ideas and execute independently

Interest in staying ahead of trends in growth marketing and lead generation

Non-Negotiables :

Must write and speak English well

Must understand US market expectations and work culture

Must be flexible to work overlapping hours with US time zones

Why Join Us :

This role offers the chance to shape GTM strategies drive measurable growth and experiment across multiple channels while contributing to high-impact projects in tech startups and other high-growth industries.

Key Skills

Sales Experience,Door-to-Door Experience,B2B Sales,Time Management,Marketing,Cold Calling,Salesforce,Inside Sales,Telemarketing,Customer relationship management,CRM Software,Lead Generation

Employment Type : Full-time

Experience : years

Vacancy : 1