Commercial Sales Energy Lead - Medium

ABOUT NOA

NOA is an integrated renewable energy independent power producer, established to provide its customers with innovative and flexible solutions on their journey towards ‘Net Zero’ emissions and low-cost clean energy – by wheeling the energy generated by utility scale solar and wind generation facilities, augmented by battery energy storage systems.

To achieve this, NOA has assembled several critical building blocks :

• A strong balance sheet with secured and disbursed equity funding from blue chip shareholders (the Old Mutual group, via the Ideas Managed Fund and the AIIF 4 Fund, both managed by AIIM) with long standing commitment to the renewable energy space in Africa.
• An innovative capital and operational structure backed by a top-tier South African commercial institution;
• development partnerships with several of the most successful project developers in South Africa, with successes in both the Renewable Energy Independent Power Producer Program (REIPPP) and the Commercial and Industrial (C&I) space.
• An aggregation entity (NOA Group Trading) aimed, in part, at disrupting the conventional project finance model that has characterised the C&I space to date, which is in the process of obtaining a trading licence from NERSA.
• Demonstrated track-record through some of the first private wheeling transactions to enter construction (including 30MW currently in operations for a listed mining company) and more than 625MW of wind and solar generation facilities in the financial close process
• An agile group of energy sector veterans committed to making a major contribution to the low-carbon energy transition – both in South Africa and across the rest of the African continent – who have been assembled to realise a mission of delivering more than 10GW of clean energy generation in the next 10 years.

PURPOSE

The Commercial Energy Sales Lead - Medium Customers is responsible for delivering on a consistent and scalable pipeline of energy supply agreements from the Medium (

Reporting to the Head of Sales, this role focuses on identifying and developing high-priority customers in the segment, responding to RFPs (where applicable), engaging with qualified leads, supporting the execution and delivery of sales opportunities, and developing strategies to engage customers directly.

A key priority is ensuring that NOA’s wheeling products align with customer energy needs, adhere to and keep ahead of regulatory requirements and market trends.

This role requires a combination of strategic business development, commercial acumen, sales expertise, and stakeholder engagement to drive the delivery and close of complex energy supply transactions in a rapidly evolving market.

Overall responsibility for the performance of the segment means this role must be comfortable managing and scaling a team of 5-10 people over the next 2-4 years. The successful applicant will prove adept at providing reporting insights into the overall performance of the segment and the sales force, using quarterly OKR’s and an up to date CRM system to ensure alignment across the segment and the broader sales organisation.

KEY RESPONSIBILITIES

Research the energy needs, procurement processes, and regulatory landscape for medium customers to identify opportunities.

Develop business plans that outline financial, operational, and strategic feasibility for customer energy solutions.

Establish and strengthen relationships with municipal decision-makers, energy managers, procurement officers, and regulatory bodies.

Collaborate with internal teams to design and implement viable renewable energy solutions suited for medium to small customers.

Lead the sales process by identifying customer needs, engaging key decision-makers, and securing energy supply contracts.

Track and report sales performance, customer acquisition metrics, and contract execution rates.

Work closely with NOA’s product development, legal, and trading teams to align customer solutions with strategy.

Research and implement global and regional best practices to drive innovation and optimize energy solutions for customers.

QUALIFICATIONS AND EXPERIENCE

SKILLS & COMPETENCIES

BEHAVIOURAL COMPETENCE

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