Field Marketer- Gauteng

Company description

About Publicis Commerce : Informed by data, our passionate team strives to deliver Hero Moments for our clients’ brands in the final mile of the retail customer journey. We pride ourselves on being able to provide winning client solutions delivered across 7 core capability areas : Data & Consumer Insights; Shopper Marketing & Integrated RTM; Field Marketing; Events & Activations; Promotional, Risk, Reward & Loyalty and Retail POS Strategy.

Overview

A Field Marketer is responsible for driving brand awareness through on-site, face-to-face interaction; liaising between buyers and sellers, as they provide valuable information about products and services. They work closely with sales teams and marketing managers to promote lead generation and create upsell opportunities. The primary objective is to maximize profitability within his or her sales territory.

Field Marketers are especially effective with long-term accounts, visiting clients on a recurring basis to perform maintenance, place replenishment orders, implement marketing strategies to ensure effective product promotion, or take any other initiative necessary to keep the client happy and drive revenue.

A Field Marketer should be well updated on the various technological advancements and have the right kind of expertise to excel in communicating these.

A Field Marketer should have a passion for marketing, ability to strike a chord with people, and understand the customers' needs. They should be updated with the latest trends happening in the telecommunications industry and should have a great business acumen. He / she should be target oriented and should be able to develop innovative sales and marketing strategies.

Responsibilities

• Meet weekly, monthly, and targets through successful implementation of sales and marketing strategies and tactics.
• Understand briefs and adjust sales techniques accordingly to meet stated outcomes.
• Diary planning and call execution to ensure store base and required visits are executed on.
• Work proactively towards increasing the outlets overall TNPS scores.
• Encourage and assist outlets to access and utilize the online learning portal (Axonify).
• Drive a minimum of 90% participation of Axonify across all chains and channels.

SALES

MERCHANDISING

REPORTING

STAKEHOLDER ENGAGEMENT

OPERATIONAL EXCELLENCE

Qualifications

Additional information

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