Copywriter

A collection of luxury properties is seeking a passionate mid-level COPYWRITER to create compelling copy across their diverse marketing channels.

You\'ll craft everything from persuasive sales materials to engaging digital content, maintaining their authentic South African brand voice. This high-energy role requires someone who thrives under pressure and works collaboratively with their dynamic marketing team.

Responsibilities

Copywriting and Content Creation

• Create compelling copy for marketing materials including brochures, sales collateral, direct mailers, email campaigns, and digital content
• Write engaging scripts for webinars, presentations, video content, and YouTube channel
• Develop persuasive, SEO-optimised website copy that drives conversions
• Produce sales enablement materials and craft targeted content for different audience segments across all properties
• Stay current with industry trends, competitor activities, and platform-specific writing requirements
• Edit and proofread all marketing materials to ensure accuracy and brand consistency
• Collaborate with design, digital and social teams to create cohesive visual and written communication

Digital Writing and Brand Consistency

Collaboration and Deadline Management

Qualifications

Essential Experience

Technical Skills

Personal Attributes

This is a live-out position.

#J-18808-Ljbffr