Digital Marketing Automation Specialist

Digital Marketing Automation Specialist

Team : Growth / Marketing

Manager : Marketing Manager

Type : Full-Time

• Remote

Overview

We’re looking for a Digital Marketing Automation Specialist to lead the execution of email, SMS, and social media campaigns across our marketing stack. You’ll blend technical skills with creative thinking to build automations, craft compelling content, and support a distributed sales team.

This is a fast-paced, high-impact role for someone who’s fluent in tools like HubSpot, Canva, Zapier, and Sheets—and who thrives on making complex workflows simple.

What You’ll Do

Plan and launch campaigns via HubSpot or HighLevel across email and SMS

Keep our LinkedIn, Instagram, TikTiktok, and X channels active and aligned with brand voice

Maintain a 30‑day content calendar with diverse content formats

Design assets and edit videos using Canva, CapCut, or Figma

Build automations with Zapier to streamline campaign ops and ensure data flow between HubSpot, Salesforce, and other tools

Monitor performance in Google Sheets / Excel and surface actionable insights

Provide clear process documentation for internal teams, including sales reps in South America

Must-Have Experience

1–3 years working in a modern CRM (HubSpot strongly preferred)

Experience managing campaigns across email, SMS, and social platforms

Comfortable building workflows in Zapier or Make

Design and video editing skills (submit at least 2 past work samples)

Strong Google Sheets or Excel skills

Fluent English; Spanish or Portuguese is a plus

Nice to Have

Experience in an agency managing multiple brand voices

Familiarity with AI content tools like ChatGPT, Midjourney, or Gemini

Recruiting or talent‑marketing exposure

Basic HTML / CSS for email formatting

First 90 Days : Success Metrics

Launch a multi‑channel nurture campaign with ≥20% open rate and ≤1% unsubscribes

Deliver a complete month of scheduled social content

Reduce campaign build time by 25% through automation

Launch a live dashboard that tracks lead flow and conversion

Perks

100% remote and async‑friendly

Budget for design tools, online courses, or AI tools

Direct impact on growth and pipeline through your campaigns

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