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Marketing Manager

Marketing Manager

VerasolutionsWorkFromHome, Western Cape, South Africa
6 days ago
Job description
  • Location : Cape Town, Hybrid - 2 days in-office / week
  • Check out our values-driven benefits below!
  • Join our innovative, global team using technology to transform the way the social sector engages with data. We run on passion, blending diverse skill sets and experiences with a collective mission to help social impact organizations tackle challenges and achieve greater impact globally. We’re a self‑motivated, creative group that encourages all staff to push their own boundaries and drive the company in exciting new directions. As a social enterprise and certified B Corporation, we reinvest a majority of our profits in our growth and continued pursuit of our mission and vision.

    Position Overview

    The Marketing Manager is responsible for helping grow Vera’s business by proactively driving demand generation and thought‑leadership activities aligned with Vera’s global strategic objectives. You will have the opportunity to develop, present, and execute the company’s marketing strategy and to create dynamic, engaging campaigns that increase brand awareness and engagement. You will also manage our Marketing team of three to support all aspects of Vera’s marketing portfolio, including brand positioning, content marketing, event marketing, email marketing, SEO / AEO, and social media marketing.

    This is a hands‑on, global role with a primary focus on content generation. It will allow you to gain experience in the operations of a growing social enterprise, working closely with staff across the company to enable sustainable growth. We’re looking for someone who demonstrates excellent attention to detail, strong communication skills, time management, creativity, and a willingness to learn. The ideal candidate will be a strong writer with a demonstrated ability to coordinate competing priorities with finesse, professionalism, and enthusiasm.

    Primary Responsibilities

    • Develop and execute Vera’s overall marketing strategy – understanding the company’s value proposition and ideal customer profiles, identifying key metrics, and implementing marketing activities
    • Build and maintain a content calendar that integrates campaigns, product launches, and thought leadership initiatives and drive brand awareness and engagement
    • Write and edit high-quality blogs, newsletters, white papers, case studies, social media posts, and website copy that speaks to Vera’s expertise in digital transformation, impact measurement, portfolio management, etc.
    • Showcase customer success stories through content marketing, video marketing, event marketing, and webinars
    • Lead and mentor a team of three marketing specialists (web development, design / social, and digital)
    • Maintain events calendar; propose and secure speaking engagements
    • Conduct market research on competitors and industry trends
    • Build and maintain strategic partnerships and lead joint marketing activities
    • Support and enhance sales collateral and content
    • Prepare and present regular reports on leads, opportunities, etc.
    • Qualifications and Experience

    • 5+ years of marketing and communications experience
    • BA / BS or other undergraduate degree
    • Experience working in the social sector
    • Proven people management experience, fostering collaboration, accountability and professional growth within the marketing team
    • Exceptional storytelling, writing, and editing skills, with a knack for translating technical or complex ideas into clear, inspiring narratives
    • Ability to align content with the company’s brand voice, mission, and social impact goals.
    • Proven ability to develop and execute multi‑channel content strategies (blog, email, social, video, website, etc.) that drive engagement and lead generation
    • Natural relationship builder who can work effectively across different subject areas, time zones, and cultures, and thrives within a matrix organization
    • Proven experience in effectively driving consensus across diverse teams in multiple departments, time zones, and functions with individual priorities
    • Excellent influencing and communication skills to have an impact with senior stakeholders, as well as demonstrating a thorough understanding of the organization’s strategic business drivers
    • Excellent project management skills and acute attention to detail
    • Data‑driven mindset with strong analytical ability and experience in capturing, analyzing, and delivering recommendations based on ROI data
    • Curiosity and problem‑solving skills – do problems slow you down or drive you to seek solutions?
    • Excellent time management and organizational skills with an ability to balance conflicting priorities effectively
    • Ability to work independently as well as collaborate as part of a dynamic team
    • Strong critical thinking, creativity, and can pivot on the fly
    • Flexible, resourceful, and proactive; commitment to learning and growth
    • Experience in visual arts / graphic and / or web design (WordPress, Canva, Photoshop)
    • Fluency in English (written and verbal)
    • Authorization to work in South Africa
    • Passion for software‑as‑a‑service, platform‑as‑a‑service and innovative thinking
    • Experience with the Salesforce.com platform, visualization tools (Power BI, Tableau), and / or AWS
    • Experience deriving business insights from market research, internal data, and other sources
    • Experience with SEO and AIEO
    • Fluency / proficiency in additional language(s)
    • Vera Solutions offers competitive compensation (including benefits), commensurate with experience and cost of living.

      Employee Incentive Plan

      All employees participate in our Employee Incentive Plan. Employees receive stock options, aligned to their job title and location, as part of their total compensation package.

      Student Loans

      To help employees with outstanding student loans, Vera offers a Student Loan Benefit.

      Child Care

      In addition to robust paid parental leave, Vera assists with the costs of child care.

      Retirement

      Vera offers a retirement plan and contribution matching to all of its employees.

      Wellness Leave

      We do not cap sick leave. If you’re sick, we hope you get better!

      Paid Time Off

      38 days of paid leave each year, including local and company‑wide holidays and a December break.

      Health Care

      Vera is passionate about supporting the health of you and your family. We cover medical insurance premiums, including family coverage, up to a maximum amount.

      How to Apply

      Complete an online application by clicking apply below.

      Vera Solutions is committed to fostering a diverse and inclusive environment and encourages applicants from underrepresented backgrounds to apply.

      Applications are rolling, but the deadline for submission is 14 November 2025 at 11 : 59pm SAST.

      What makes Vera such a great place to work?

      Our Values

      In everything we do, we’re guided by our core values : Excellence, Sustainability, Teamwork, Leadership, and Impact

      Our Mission

      As a certified B Corporation, we meet the highest social and environmental standards in pursuit of our mission.

      Our Global Team

      Our wonderfully diverse team spans 5 continents and speaks more than 15 different languages.

      We are invested in and committed to making training, learning, and development one of Vera’s signature strengths.

      Diversity & Inclusion

      We value our culture of diversity and inclusion in the workplace. We bring our full selves to work and position each other to thrive.

      We run an annual leadership development initiative for emerging leaders at Vera.

      #J-18808-Ljbffr

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    Marketing Manager • WorkFromHome, Western Cape, South Africa

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