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Campaign Manager

Campaign Manager

Liham Consulting Pty (Ltd)Johannesburg, South Africa
30+ days ago
Job description

Job Description

  • Collaborate with Cross & Upsell, Retention, and Channel teams to allocate merchants and avoid overlap.
  • Ensure targeting aligns with account ownership structures and portfolio segmentation.

Campaign Strategy & Planning

  • Collaborating with Customer Success, Product, and Data teams to define campaign objectives.
  • Selecting target merchant segments based on product gaps, lifecycle stage, or risk indicators.

    • Performance Tracking

  • Monitoring campaign engagement, conversions, and merchant.
  • Identifying gaps in offer fit, messaging, or targeting and adjust as needed.
  • Tracking leading and lagging indicators to evaluate commercial impact and customer outcomes.

    • Campaign Execution

  • Coordinating multi-channel campaigns (phone, email, SMS, digital) with internal teams.
  • Briefing Cross & Upsell Consultants and Customer Success teams on campaign objectives and messaging.

    • Offer Suitability & Fit Assessment

  • Post-campaign, assess whether the offer met merchant needs and drove intended outcomes.
  • Collecting qualitative and quantitative feedback from merchants and internal teams.
  • Recommending refinements to product bundling, pricing, or future campaign targeting.

    • Qualification & skills

    Diploma / Degree qualification

    Minimum of 3 years working experience

    Must come from Financial services background

    Must be Campaign Design & Planning competent

    Must have Project Management experience

    Suitable candidates will be contacted. If you do not get a response within 14 days, please consider your application unsuccessful.

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    Campaign Manager • Johannesburg, South Africa