Paid Media Specialist

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Our client is a fast‑growing direct‑to‑consumer (DTC) e-commerce fashion & lifestyle brand, with a powerful organic presence and a loyal customer base, now focused on scaling profitably through strategic paid media and creative storytelling.

Location : Fully Remote | 9 AM - 5 PM EST

Role Overview

The Paid Media Specialist will take full ownership of digital acquisition, analytics, and retention strategies to drive measurable growth. This role combines strategic thinking with analytical rigor and creative insight, ideal for someone who thrives on optimizing campaigns and turning performance data into actionable results.

The right candidate blends creative storytelling with a data‑first mindset, transforming insights into hypotheses about what drives conversions and engagement. They understand how narrative, emotion, and visual identity impact performance, and leverage those insights to build campaigns that not only scale profitably but also elevate brand equity.

Key Responsibilities

Paid Media & Acquisition

• Develop and manage paid campaigns across Meta, Google, YouTube, and TikTok.
• Lead media planning, budgeting, and pacing to drive profitable growth.
• Run disciplined creative and audience tests to discover scalable growth opportunities.

Analytics & Optimization

Retention & Lifecycle Marketing

Cross‑Functional Collaboration & Creative Direction

Qualifications

Experience

Skills

What Success Looks Like

Opportunity

This is a high‑impact opportunity to shape the growth trajectory of a rapidly scaling lifestyle brand. You’ll have creative autonomy, a direct line to leadership, and the chance to influence both revenue and brand storytelling through data‑driven strategy.

Application Process

To be considered for this role these steps need to be followed :

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