Digital Paid Media Specialist – Johannesburg (Hybrid)

Main Responsibilities

• Manage and optimise paid media campaigns across platforms including Google Ads, Meta, TikTok, X (Twitter), and LinkedIn.
• Monitor and adjust budgets, bidding strategies, and targeting to maximise ROI.
• Analyse campaign performance using GA4 and platform analytics to extract insights and make recommendations.
• Compile and present detailed performance reports to clients weekly / monthly.
• Set up and implement tracking tags and pixels.
• Build strong relationships with clients and attend status meetings.
• Support publisher negotiations, media schedule creation, and admin tasks.
• Stay ahead of industry trends and digital media innovations.

Minimum Requirements

Preferred

Please note : As all IQbusiness roles require honesty in the handling of or access to cash, finances, financial systems, or confidential information; our recruitment process requires that the following background checks be completed : credit, criminal, ID, and qualification verification.

IQbusiness is committed to sustainable growth and transformation, we embrace diversity and employ previously disadvantaged individuals.

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