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PPC Manager
PPC ManagerRooCru • WorkFromHome, Gauteng, South Africa
PPC Manager

PPC Manager

RooCru • WorkFromHome, Gauteng, South Africa
17 hours ago
Job description

Join to apply for the PPC Manager role at RooCru .

Our international client is seeking a skilled and detail-oriented Google PPC Manager to join their growing team.

They are open to a part-time or full-time person.

About the role

Our client, a growing and innovative company, is seeking an experienced PPC Manager to drive the performance and growth of their paid advertising efforts. This is a fantastic opportunity for a data-driven, strategic thinker who thrives on optimizing digital advertising campaigns to maximize ROI and meet key business objectives. The ideal candidate will have a solid understanding of Google Ads, Bing Ads, and social media advertising platforms, and a proven track record in successfully managing and scaling PPC campaigns.

Key Responsibilities

  • Develop, Implement, and Optimize PPC Campaigns : Create, manage, and optimize PPC campaigns on Google Ads, Bing Ads, and social media platforms to drive traffic, leads, and conversions.
  • Keyword Research and Ad Copy Creation : Conduct keyword research to identify valuable search terms and develop engaging ad copy that enhances click-through rates.
  • Budget Management : Efficiently allocate and manage budgets across campaigns, ensuring cost-effectiveness while maximizing performance and ROI.
  • Performance Monitoring & Reporting : Analyze campaign data, create regular reports, and provide insights to stakeholders on KPIs such as CTR, CPC, CPA, and overall ROI.
  • A / B Testing & Experimentation : Conduct A / B tests on ad copy, landing pages, and targeting strategies to continuously improve campaign performance.
  • Collaborate with Cross-Functional Teams : Work closely with the content, design, and analytics teams to align PPC efforts with broader marketing goals and ensure a cohesive brand message.

Stay Updated on Industry Trends : Keep up-to-date with the latest developments in paid advertising, Google algorithms, and market trends to ensure our strategies are always competitive.

Required Skills & Experience

  • 3+ Years of Experience in PPC campaign management, preferably in an agency setting or a fast-paced corporate environment.
  • Proficiency with PPC Platforms : Strong knowledge of Google Ads, Google Analytics, Bing Ads, and social media advertising platforms (e.g., Facebook Ads Manager).
  • Analytical Skills : Ability to analyze and interpret campaign data to make data-driven decisions, with a strong understanding of Google Analytics and conversion tracking.
  • Certification : Google Ads certification is preferred but not mandatory.
  • Project Management Skills : Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Communication : Excellent verbal and written communication skills to clearly present ideas, strategies, and results to both technical and non-technical stakeholders.
  • Join our dynamic remote team and play a key role in driving our clients digital advertising success!

    If you have a passion for online media buying, a strategic mindset, and a strong track record of driving results, we welcome you to apply by clicking the link below :

    Referrals increase your chances of interviewing at RooCru by 2x

    Seniority level

    Mid-Senior level

    Employment type

    Part-time

    Job function

    Marketing and Sales

    Industries

    Staffing and Recruiting

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    Manager • WorkFromHome, Gauteng, South Africa

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