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Junior Trade Marketing Manager | CLM Brands | Gauteng

Junior Trade Marketing Manager | CLM Brands | Gauteng

Managed People SolutionsWes-Kaap, South Africa
6 days ago
Job description

Ready to raise a glass to your next big career move? Join CLM Brands and help shape the future of premium wines and spirits in South Africa. We are looking for a Junior Trade Marketing Manage to join our team in Gauteng . If you thrive in fast-paced, dynamic environments and enjoy combining creativity with commercial acumen, this role is for you.

Key Responsibilities

  • Manage marketing budgets, ensuring efficient spend and measurable ROI.
  • Manage A&P and Brand Investment allowance.
  • Contribute to the development of brand and SKU strategy to ensure the effective communication, execution, and evaluation of brand and trade marketing plans, whilst maintaining open communication with the sales team.
  • Build strong relationships with brand owners, ensuring collaboration on activations and joint business planning.
  • Act as a conduit of information flow between brand and the internal sales and operational teams.
  • Liaising with external agencies, vendors / suppliers, and partners to execute branding initiatives effectively and efficiently.
  • Track and analyse market trends, competitor activity, and consumer insights to inform strategy.
  • Develop and maintain brand guidelines to provide clear direction on brand identity, brand knowledge, standards, usage, and messaging.
  • Develop and implement in collaboration with the sales team on-trade programmes (bars, restaurants, clubs, hotels) and off-trade programmes (retail, wholesale, e-commerce) to increase demand and rate of sale.
  • Successful launch and trade adoption of new products.
  • Provide sales teams with tailored toolkits, POSM promotional mechanics to win in trade.
  • Ensure stakeholder needs are met according to brand approval.
  • Manage events and promotions staffing requirements, product briefing, and training, as well as necessary feedback.
  • Manage the execution of CLM events, ensuring necessary planning, communication, and implementation.
  • Manage the corporate identity & internal and external communications
  • Co-ordinate the curation of brand-related content for various channels. Maintain CLM’s digital platforms.
  • Ensure that all general administration is timeously and accurately executed.
  • Ensure accurate and timeous supplier payments, client billings, recoveries, and stock credits.
  • Monitor & analyse TrueData for actionable insights.
  • Ensure continuous development and up-to-date industry knowledge and competence.
  • Contribute towards informal succession planning and skills transfer within teams by, adopting a coaching and / or mentorship approach and teaching team members new learnings.
  • Assist with the review and development of all marketing-related policies, procedures, and SOPs.
  • Adhere to all CLM-related policies and procedures and ensure best practice approaches in role.
  • Motivate, inspire, and empower team members to foster a positive work environment.
  • Unlock effort and drive a high-performing team
  • Facilitate open and effective communication and promote cross-functional and cross-company collaboration thereby contributing towards a diverse and productive work environment.
  • Address and resolve conflicts within the team to maintain a healthy work environment.
  • Facilitate regular check-in meetings with team members to discuss progress made on KPI achievement (performance), development opportunities (individualised guidance), and well-being (personally and professionally).

Qualifications and Experience

  • BCom Degree in Marketing Management or Advanced Diploma in Marketing Management (NQF 7)
  • 2 + years of marketing experience within the FMCG industry.
  • Liquor Industry and Spirit knowledge
  • PC proficient (MS Office suite : Word, Excel, PowerPoint and Outlook)
  • Marketing related Software i.e. CRM Software, Graphic Design Software
  • Valid driver’s licence and own transport
  • Please do not apply if you do not meet the requirements for the position

    Should you not receive any feedback within 2 weeks after the closing date please consider your application unsuccessful

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