Talent.com
This job offer is not available in your country.
Creative Strategist - Google and YouTube Ads

Creative Strategist - Google and YouTube Ads

LDX DigitalWorkFromHome, KwaZulu-Natal, South Africa
17 days ago
Job description

Overview

What’s The Company Like?

LDX Digital is a cutting-edge digital marketing agency specializing in performance-driven advertising. We partner with eCommerce brands to create engaging and impactful ad campaigns that deliver exceptional results.

Our team is fully remote and globally diverse, united by a shared passion for creativity and innovation.

If you’re passionate about creative strategy, and building lasting relationships, LDX offers a collaborative and fast-paced environment where your impact is felt every day.

What We Want You To Do

As a Creative Strategist at LDX Digital, you will play a pivotal role at the intersection of data, creativity, and digital storytelling.

Your mission is to drive performance marketing outcomes through innovative, insights-driven advertising strategies across Google platforms, including YouTube, Search, Display, and beyond. You’ll collaborate with product marketing managers, analysts, designers, and clients to craft compelling creative campaigns that resonate globally.

Our focus is on Performance, ensuring our clients are hitting their KPIs consistently with the best in house creative and design strategy.

Responsibilities

Market Research & Trend Analysis

  • Proactively monitor digital platforms such as YouTube, Instagram, and TikTok to identify emerging creative trends and behavioural shifts.
  • Leverage tools like Google Trends, Think with Google, and YouTube Analytics to forecast content opportunities.
  • Translate cultural and platform-specific trends into creative strategies that spark audience engagement and brand affinity.

Competitive & Landscape Analysis

  • Conduct in-depth analysis of competitor campaigns using tools such as Ads Transparency Centre, foreplay, motion, Meta Ads Manager and third-party benchmarks.
  • Partner with Product and Growth teams to align messaging and creative execution with market gaps and opportunities.
  • Creative Performance Analysis

  • Analyze live ad campaigns to determine creative effectiveness, identifying what drives performance across demographics and platforms.
  • Use proprietary and third-party software (e.g., Ads Data Hub, GA4, Looker Studio) to dissect engagement metrics and recommend creative pivots.
  • Champion a test-and-learn culture by hypothesizing, testing, and iterating on creative approaches based on performance data.
  • Writing & Developing Creative Briefs

  • Author clear, data-informed creative briefs that align with business goals, campaign objectives, and audience insights.
  • Briefs will include strategic context, creative direction, tone of voice, copy guidance, visual references, and brand guardrails.
  • Collaborate with internal designers, copywriters and videographers to bring ideas to life, ensuring alignment with our campaign KPIs.
  • Creative Project Management

  • Oversee multiple concurrent creative projects, from ideation through execution and performance review.
  • Collaborate cross-functionally with marketing, product, brand, and legal teams to ensure timely and accurate delivery.
  • Utilize tools such as Clickup, Sheets, and Google Workspace to manage workflows, timelines, and communication.
  • Requirements

    You’re Perfect If You Have

  • 3+ years of experience in digital marketing, creative strategy, or performance advertising.
  • Strong grasp of marketing analytics and ability to translate data into actionable creative decisions.
  • Strong understanding of Media-buying and Sales data is required.
  • Excellent communication and brief-writing skills.
  • Experience with creative tools such as Figma, Canva, or Adobe Creative Suite is a plus.
  • Experience working with global brands or in a fast-paced tech environment.
  • Knowledge of Google Ads, YouTube Ads, and programmatic advertising best practices.
  • Knowledge of META Ads and Tik Tok Ads
  • Comfort with storytelling across diverse cultures and markets.
  • Benefits

    What’s in it for you :

  • Fully Remote Work : Enjoy the flexibility to work from anywhere.
  • Impactful Voice : Be a key player in shaping media strategies and driving client success.
  • Growth Opportunities : Advance your career quickly in a dynamic and fast-paced environment.
  • Continuous Learning : Access to the latest courses, certifications, and learning opportunities. We support your professional growth.
  • Competitive Compensation : Earn competitive pay with performance-based bonuses.
  • Vibrant Culture : Join a team of ambitious professionals in a supportive, collaborative environment.
  • Client Impact : Work with high-profile clients, delivering significant business impact through innovative media strategies.
  • Our Interview Process

  • Click Apply and submit your CV
  • Fill in a short survey
  • 1-on-1 video interview with HR
  • You will be asked to complete a short test task.
  • 1-on-1 video interview with Hiring Manager
  • #J-18808-Ljbffr

    Create a job alert for this search

    Creative Strategist • WorkFromHome, KwaZulu-Natal, South Africa

    Related jobs
    • Promoted
    Senior Multimedia Marketing Specialist (YouTube)

    Senior Multimedia Marketing Specialist (YouTube)

    Growth TroopsWorkFromHome, KwaZulu-Natal, South Africa
    Senior Multimedia Marketing Specialist (YouTube).Remote (Must Be Available During U.Senior Multimedia Marketing Specialist. YouTube, podcast platforms, and social channels.In this role, you’ll overs...Show moreLast updated: 2 days ago
    • Promoted
    Account Manager – Paid Media Strategist

    Account Manager – Paid Media Strategist

    TripleDartWorkFromHome, KwaZulu-Natal, South Africa
    At TripleDart, we solve complex performance marketing problems for SaaS companies and work with a carefully selected clientele. Our portfolio includes a profound range of 100+ VC-backed B2B SaaS com...Show moreLast updated: 5 days ago
    • Promoted
    Growth Marketer - Meta Ads Specialist | Remote (US hours)

    Growth Marketer - Meta Ads Specialist | Remote (US hours)

    Go Carpathian RecruitingWorkFromHome, KwaZulu-Natal, South Africa
    Remote
    Growth Marketer - Meta Ads Specialist | Remote (US hours).Growth Marketer - Meta Ads Specialist | Remote (US hours).The Feed Media and related content in the original posting include multiple roles...Show moreLast updated: 2 days ago
    • Promoted
    Social Media Creator

    Social Media Creator

    DesignRushWorkFromHome, KwaZulu-Natal, South Africa
    Get AI-powered advice on this job and more exclusive features.B2B Marketplace connecting brands with agencies, is seeking a. The Creator’s responsibility will be to represent our brand on social med...Show moreLast updated: 2 days ago
    • Promoted
    Content Creator | Administrator (JB5656)

    Content Creator | Administrator (JB5656)

    Kontak RecruitmentWorkFromHome, KwaZulu-Natal, South Africa
    Content Creator | Administrator (JB5656) — Remote for applicants living in South Africa.Salary : R20 - 25 000 per month, negotiable. Employment Type : 12-month renewable contract.Working Hours : UK Bus...Show moreLast updated: 2 days ago
    • Promoted
    Paid Media Marketing Assistant | Remote (US hours)

    Paid Media Marketing Assistant | Remote (US hours)

    Go Carpathian RecruitingWorkFromHome, KwaZulu-Natal, South Africa
    Remote
    Now Hiring : Paid Media Marketing Assistant (Remote, EST hours).IV Interactive is a high-performing creative & digital agency delivering award-winning results for healthcare and other industries wor...Show moreLast updated: 1 day ago
    • Promoted
    Junior PPC Media & Creative Strategist

    Junior PPC Media & Creative Strategist

    Talent SamWorkFromHome, KwaZulu-Natal, South Africa
    This is a hands-on, client-facing role where you’ll own campaign strategy, performance analysis, and client communications. You’ll work directly with hospitality and leisure brands, managing budgets...Show moreLast updated: 24 days ago
    • Promoted
    Content Creator Partner

    Content Creator Partner

    Flowmingo AIWorkFromHome, KwaZulu-Natal, South Africa
    Flowmingo AI is an AI-powered interview platform reimagining how companies hire.We offer a free adoption model with premium features for more structure and precision in hiring.You’ll act as a voice...Show moreLast updated: 2 days ago
    • Promoted
    Senior Paid Ads Specialist- 0808 - Johannesburg, South Africa

    Senior Paid Ads Specialist- 0808 - Johannesburg, South Africa

    Bionic TalentWorkFromHome, KwaZulu-Natal, South Africa
    Senior Paid Ads Specialist - 0808.Senior Paid Ads Specialist- 0808 - Johannesburg, South Africa.Our client is a digital marketing agency specializing in driving growth for businesses.They excel in ...Show moreLast updated: 7 days ago
    • Promoted
    Google Ads PPC Specialist

    Google Ads PPC Specialist

    Hire Resolve – Top Recruitment AgencyWorkFromHome, KwaZulu-Natal, South Africa
    A fully remote opportunity is available for an experienced Google Ads PPC Specialist.The role requires a results-driven marketer skilled in optimising campaigns, driving ROI, and managing internati...Show moreLast updated: 16 days ago
    • Promoted
    Social Media and Content Creator Specialist (JB5645)

    Social Media and Content Creator Specialist (JB5645)

    Kontak RecruitmentWorkFromHome, KwaZulu-Natal, South Africa
    Social Media and Content Creator Specialist (JB5645).Location : Remote, for applicants living in South Africa.Salary : R25 - 35 000 per month (CTC). Industry : Marketing & Advertising | Digital Media.S...Show moreLast updated: 9 days ago
    • Promoted
    Social Media Content Creator - Video Content

    Social Media Content Creator - Video Content

    The Global Talent NetworkWorkFromHome, KwaZulu-Natal, South Africa
    Social Media Content Creator – Video-First & Investment Content.Video-First Content Creation : Edit and produce Reels, TikToks, and YouTube Shorts from interviews, educational content, and industry ...Show moreLast updated: 22 days ago
    • Promoted
    Content Creator

    Content Creator

    New Heights RoofingWorkFromHome, KwaZulu-Natal, South Africa
    New Heights Roofing is seeking a Content Creator to help transform our website into a go-to learning hub for roofing knowledge, support our social media and digital presence, and drive trust with h...Show moreLast updated: 2 days ago
    • Promoted
    Wanted : Freelance (Paid Media Specialist) Google Ads & YouTube Ads Specialist (Remote, South Af[...]

    Wanted : Freelance (Paid Media Specialist) Google Ads & YouTube Ads Specialist (Remote, South Af[...]

    No SweatWorkFromHome, KwaZulu-Natal, South Africa
    Remote
    This is a remote freelance position for a Paid Media Specialist focused on Google Ads and YouTube Ads.The role involves managing and optimizing advertising campaigns and setting up and monitoring G...Show moreLast updated: 2 days ago
    • Promoted
    Video Editor & Graphic Designer for an Online Job Site

    Video Editor & Graphic Designer for an Online Job Site

    OysterLinkWorkFromHome, KwaZulu-Natal, South Africa
    Video Editor & Graphic Designer for OysterLink.OysterLink is the newest and fastest growing.The site just launched recently and is generating over 300,000 monthly visitors organically.Video Editor ...Show moreLast updated: 2 days ago
    • Promoted
    Content Creator â Remote â Ideally PMBSurroundings Based

    Content Creator â Remote â Ideally PMBSurroundings Based

    AccountancyplacementsWorkFromHome, KwaZulu-Natal, South Africa
    Remote
    Content Creator (with Occasional PA Support) - Remote.Ideally PMB / Surroundings Based.Our client is seeking a highly creative and detail-oriented Content Creator to join their team remotely.The pr...Show moreLast updated: 2 days ago
    • Promoted
    Content Producer & YouTube Growth Strategist

    Content Producer & YouTube Growth Strategist

    Growth TroopsWorkFromHome, KwaZulu-Natal, South Africa
    Content Producer & YouTube Growth Strategist.Content Producer & YouTube Growth Strategist.In this hybrid creative-operational role, you’ll own everything from podcast guest coordination to YouTube ...Show moreLast updated: 22 days ago
    • Promoted
    Video Editor

    Video Editor

    Scale Army CareersWorkFromHome, KwaZulu-Natal, South Africa
    Our client is a dynamic and rapidly growing full-service digital agency specializing in delivering high-quality content creation services to businesses in the home services, restaurant, and hospita...Show moreLast updated: 15 days ago