Influencer Marketing Specialist

Our client is redefining comfort and confidence through underwear designed to empower. Their products are made for movement, support, and self-expression, building a brand that champions inclusivity, authenticity, and bold individuality.

Location : Fully Remote

Role Overview

The Influencer Marketing Specialist will play a key role in managing and scaling the client’s influencer marketing strategy. This role owns the entire influencer lifecycle, from sourcing and vetting creators to negotiating partnerships, tracking performance, and optimizing results. You’ll work closely with the Social Media Director and collaborate with creative and brand teams to bring influencer-driven storytelling to life. The ideal candidate thrives in a fast-paced DTC environment, understands the modern influencer landscape (especially TikTok), and balances creativity with analytical thinking.

Key Responsibilities

• Source, vet, and onboard micro-influencers (1–10K followers, up to 50K max) across TikTok, Instagram, and YouTube.
• Own end-to-end influencer campaigns, from outreach and negotiation to briefing, execution, and reporting.
• Develop and maintain long-term relationships with creators aligned with the client’s brand values.
• Use influencer CRM software (e.g., Aspire or similar) to manage databases, communications, and performance tracking.
• Coordinate product gifting and ensure timely deliveries.
• Track and analyze KPIs, including affiliate performance, conversions, organic revenue, and engagement.
• Report campaign insights and optimize future collaborations based on performance data.
• Stay current on creator trends, UGC styles, and emerging platforms.

Qualifications

Experience

Skills

Opportunity

This is an exciting opportunity to take ownership of influencer strategy and build authentic relationships that amplify the brand’s mission. You’ll help shape how our client connects with creators, drives performance, and grows its digital presence through meaningful, data-informed partnerships.

Application Process

#J-18808-Ljbffr