E-Commerce Analyst II
WoolworthsCape Town, Western Cape, South Africa30+ days ago
Job descriptionAdvance Excel (with experience using graphs, pivots, macros) and PowerPoint experience. Experience with data visualization (Amazon QuickSight, Tableau, QlikView / QlikSense). Proficiency in e-commerce analytics tools (Google Analytics, Big Query etc.). SQL knowledge for querying databases (preferred). MS Access experience. Strong analytical and problem-solving skills. Ability to communicate insights effectively to both technical and non-technical stakeholders. Ability to work collaboratively in a fast-paced environment. 3 years in e-commerce, digital analytics or related field. Passion for the brand and for customers - with the ability to change views and influence decisions and behavior. Connecting people – building relationships with stakeholders and working well within a team. Personal effectiveness – the ability to work under pressure and to work independently.
Job category : FMCG, Retail, Wholesale and Supply Chain
Location : Cape Town
Contract : Permanent
Remuneration : Market Related
EE position : No
Introduction
To provide Woolworths Business Units, including WFS, with meaningful Omni-channel management information that is aligned with the achievement of company strategic goals and scorecards.
Responsibilities
- Produce and deliver timeous and accurate corporate and BU management information reports, including but not limited to Online Scorecard, Omni-channel Scorecard, BU specific reports, digital analytics, campaign reports, WW app dashboard and analysis.
- Use report building tools to create standard reports and dashboards in support of the Omni-channel strategy.
- Assist in maintaining proper setup and usage of Google Analytics (and other analytics tools) on the app, website and mobile / social platforms.
- Provide insights into traffic driven by internal and external campaigns’ effect on the app, website and other commerce platforms.
- Perform analysis of internal search effectiveness and conversion; provide recommendations for changes to drive revenue.
- Provide insights into external search engine optimization and analysis.
- Provide insights on how to maximize revenue from the WW website and app.
- Service ad-hoc requests for information from stakeholders, including external surveys, within the required timeframe and specification.
- Management and maintenance of existing reports / dashboards.
- Participate in Omni-channel projects to identify new measures and to implement measures based on project requirements.
- Educate key stakeholders on the relevance of Omni-channel management information.
Education
Bachelor’s degree in Statistics or Maths, Data Analytics, or a related field.
Technical Skills
Soft Skills
Experience
Behavioural
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Analyst • Cape Town, Western Cape, South Africa
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