Product Manager – Overview
Leading “medical & laboratory equipment” company situated in JHB North is looking for a Product Manager to join their laboratory division.
Experience Required
- Fluent in English, verbal and written;
- 3-5 years experience in a clinical laboratory environment preferred;
- Proven track record in project implementation and large project rollouts within the IVD market;
- Previous management experience advantageous;
- Sound Regulatory knowledge;
- Clinical & product knowledge beneficial.
Qualifications
A Grade 12 certificate as a minimum requirement;Tertiary qualification in related field advantageous.Key Responsibilities
Support the development and execution of the product strategy for clinical pathology.Define and maintain a product roadmap in alignment with market needs and corporate objectives.Conduct market research to identify customer needs, industry trends, and competitive landscape.Ensure that the product meets relevant regulatory standards and work closely with regulatory affairs teams to navigate product certifications, quality control processes, and compliance with medical device regulations.Maintain awareness of healthcare standards and guidelines to ensure the product adheres to safety, efficacy, and quality requirements.Assist Sales Consultants to network & develop relationships with new customers and manage existing customers.Build and maintain relationships with healthcare professionals, including pathologists and clinical leaders, to understand their needs and gather feedback on product performance.Attend all applicable National & International Congresses.Partner with sales, marketing, and service teams to ensure that product messaging, training, and support are aligned with customer expectations and product capabilities.Support Admin staff to ensure stock rotation and assist the Tenders & Quotes department with all queries on specifications.Oversee the product lifecycle from start to finish and post-launch updates, ensuring the product stays competitive and addresses emerging technological and customer needs and control stock levels.Use performance feedback and analytics to drive product iterations and updates, ensuring continued product relevance and improvement.Address any post-launch issues related to product quality or usability, coordinating with customer support teams for resolution.Serve as the relational bridge between customer and the division’s internal departments and support the competitive win strategy through successful execution of large-scale projects.Oversee the product’s financial performance, ensuring it meets profitability targets while maintaining competitive pricing within the healthcare market and assist Sales team in achieving budgets by driving sales.Collaborate with the marketing and sales teams to develop product launch strategies, including go-to-market campaigns, product training, and customer support and support sales efforts with product knowledge and materials, ensuring sales teams are equipped to sell the product effectively.Proactively address challenges related to customer adoption, ensuring smooth transitions during product implementation and training; ensure product upgrades and improvements are well-managed and communicated to existing customers.Ensure that the Sales Consultants receive adequate training and support for the correct use of the products as well as in the latest products and product differentiators.Management of the Application Specialists.#J-18808-Ljbffr