Marketing Manager - Antibiotics & Dairy Portfolio

Marketing Manager - Antibiotics & Dairy Portfolio

The Marketing Manager for the Ruminant portfolio - Antibiotics & Dairy Portfolio, will be responsible for defining strategy, planning, forecasting, product development, and ultimately be accountable for revenue growth and profitability for the various brands within the portfolio in alignment with the overall corporate objectives.

POSITION RESPONSIBILITIES

• Portfolio management to maximize revenue and margin.
• Develop strategic marketing and business plans for the assigned product portfolio, including market and competitive analysis, brand positioning, pricing and development of a communication plan focused on both external and internal customers.
• Identify and develop new business opportunities.
• Participate in short-term and long-term financial planning, development of sales and operating budgets, management of and operating within approved financial parameters to enhance profitability; operating plan preparation for assigned products.
• Responsible to manage the A & P budget for assigned products.
• Provide timely marketing materials and programs to the sales force and all channel partners in support of demand creation efforts.
• Develop a strong knowledge of competitive landscape and customer insights including managing all competitive intelligence.
• Establish and build strategic partnerships and relationships.

EDUCATION AND EXPERIENCE

Education :

Experience :

TECHNICAL SKILLS REQUIREMENTS

PHYSICAL POSITION REQUIREMENTS

BEHAVIOURAL SKILLS AND ATTRIBUTES

About Zoetis

Zoetis, our purpose is to nurture the world and humankind by advancing care for animals. As a Fortune 500 company and the world leader in animal health, we discover, develop, manufacture and commercialize vaccines, medicines, diagnostics and other technologies for companion animals and livestock. We offer competitive healthcare and retirement savings benefits, along with an array of policies and programs to support employee well-being in every sense.

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