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Product Manager - OTC
MNA Recruitment (Pty) LtdGauteng, South Africa1 day ago
Job descriptionDevelop a long-term strategic plan for the relevant product portfolio, in collaboration with the Marketing Manager, using sound marketing principles and analysis tools Develop and implement an annual promotional plan, from the strategic plan, to achieve sales targets and to grow market share, through the sales cycle plan and other communication options. Execute omnichannel marketing initiatives, including digital, social, in-store, and pharmacy activations. Ensure timely delivery of assets and consistency across consumer and shopper channels. Build, strengthen, and leverage relationships with KOLs and professional societies, positioning the brand / s as a trusted leader in the category and expanding influence across key medical stakeholders. Own financial planning and budget control for brand marketing activities — develop budgets, track performance, and ensure cost-effective deployment of resources in line with brand and business priorities. Support strategic expansion of the brand / s into Public Sector and Export Markets, collaborating with relevant teams to develop tailored market entry and growth strategies. Brand and market share performance Competitor behaviour and threats Growth opportunities and industry shifts Tactical responses and commercial implications Support the Innovation team in identifying NPD opportunities and preparing product briefs. Assist in lifecycle management tasks such as packaging updates, SKU rationalisation, and range extensions Act as the internal category expert, championing market insights and brand strategy across departments and leadership forums to guide decision-making. Contribute to monthly rolling unit forecasts for supply planning Monitor and report market intelligence, providing strategic recommendations to the business based on emerging trends and opportunities in market. Develop close relationships with external partners (manufacturers, advertising, digital, PR agencies) to ensure excellent execution from brief to delivery, meeting strategic goals, timelines, and budget expectations. Tertiary qualification in Marketing, Commerce, Business Science, or a related field. Minimum of 2–4 years’ experience in a marketing or product management role, preferably within consumer healthcare, OTC, consumer or pharmaceutical sectors. Exposure to executing marketing plans and working with cross-functional teams. Experience working with consumer health brands or OTC products. Familiarity with IQVIA, IRI, or other market data tools. Understanding of Pharmacovigilance and Regulatory requirements in healthcare. Prior experience working on consumer health or OTC brands. Exposure to campaign execution across pharmacy, retail, or digital channels. Interest in developing knowledge of healthcare policy, public sector dynamics, or regional brand development Upholds professional and ethical standards
A global pharmaceutical company has an open vacancy for an OTC Product Manager. To be based in Cape Town or Johannesburg.
- Support the development and execution of marketing plans for assigned consumer health brands, in alignment with the overall portfolio and business strategy.
- Assist in planning and executing effective promotional activities to grow brand awareness and sales across relevant consumer channels.
- Collaborate with cross-functional teams and external partners to ensure the successful delivery of brand plans.
- Contribute to market and competitor analysis to identify insights and inform brand decisions.
- Monitor and manage the brand’s budget in partnership with the OTC Marketing Manager.
KEY PERFORMANCE AREAS
Analyse and interpret external market data (IQVIA / IRI / internal reports), providing strategic insights on :
Qualification
Advantagoues
Candidates that meet the criteria may submit their applications via this portal or via vacancy link on
Should you receive no feedback within 7 days, please accept your application as unsuccessful.
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Product Manager • Gauteng, South Africa
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