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Growth Marketing Lead- 14703
Growth Marketing Lead- 14703Somewhere • Cape Town, Western Cape, South Africa
Growth Marketing Lead- 14703

Growth Marketing Lead- 14703

Somewhere • Cape Town, Western Cape, South Africa
30+ days ago
Job description

Position : Growth Marketing Lead - 14703 (User Acquisition / App Growth Manager)

Working Hours : 9 : 00am to 5 : 00pm ((British Summer Time) Monday to Friday

Monthly Salary : USD 2000 to 2500 per month depending on experience

Location : 100% Remote

About The Company

Our mission is simple but powerful : to help people feel better and improve their health using food as medicine .

Weve built a thriving and passionate community of nearly one million followers across email and social media. Now were ready to take our impact to the next level and thats where you come in.

Were looking for a Growth Marketing Lead to own and drive subscriber growth for our mobile app a tool designed to help people eat better every day by combining meal planning nutrition science and convenience.

What Youll Be Doing

This is a high-impact hands-on role. Youll be our first hire dedicated solely to app growth. Your responsibilities will include :

  • Developing and executing a customer acquisition strategy that goes beyond our existing channels.
  • Leading growth experiments including customer interviews value proposition testing lead magnet creation and optimizing landing pages.
  • Running and optimizing paid ad campaigns across Meta Google TikTok and more.
  • Using data to drive insights set up experiments analyze performance and iterate rapidly.
  • Exploring B2B opportunities with health organizations wellness brands and partners.
  • Embracing autonomy youll thrive without a playbook figuring things out moving quickly and prioritizing progress over perfection.

Who Were Looking For

Youre more than a marketer youre a builder an experimenter and a storyteller . Youre excited to work with a small team on a mission that actually matters. You bring :

  • 4 years in growth marketing for B2C products ideally mobile apps in a startup or fast-paced team
  • Experience running and scaling paid social campaigns .
  • Strong grasp of growth experimentation from ideation to execution.
  • A data-driven mindset you know how to measure what matters .
  • Hands-on operator who thrives in startup / fast-growth environments (not corporate)
  • Creative thinking resourcefulness and a bias toward action.
  • A passion for health wellness or food (bonus if youve worked in those spaces).
  • B2B marketing experience is a plus particularly in the health or wellness sector.
  • Accountability and integrity we take our responsibility to deliver evidence-based nutrition seriously (dont worry youll have support from the CEO and our in-house researcher).
  • Key Skills

    Administrative Skills,Facilities Management,Biotechnology,Creative Production,Design And Estimation,Architecture

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

    Monthly Salary Salary : 2000 - 2500

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    Growth Marketing Lead • Cape Town, Western Cape, South Africa

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