Digital Content Creator / Designer

Digital Content Creator / Designer required in Stellenbosch .

Duties and Responsibilities :

• Content Creation : Develop original written, visual, and multimedia content tailored to each brand’s voice and audience. Writing engaging copy for headlines, descriptions, and call to action.
• In-House Design : Create designed content using tools like Canva or Adobe Suite for social media and web. Proficiency in design software, Social Media Ads, Videos & Reels.
• Aligning ad creatives with brand identity and campaign strategy.
• Editorial Planning : Collaborate with the Head of Marketing to align content with campaign goals and seasonal strategies.
• Email marketing : Plan email marketing strategy, content creation, set up & send out in Omnisend platform and reporting.
• SEO Optimization : Apply SEO best practices to improve content visibility and search engine rankings.
• Trend Monitoring : Stay current with digital trends and incorporate relevant topics into content planning.
• Cross-Team Collaboration : Work with the Marketing Assistant for social insights and with external creatives for multimedia production.
• Content Distribution : Ensure content is published across all relevant platforms and optimized for each channel.
• A / B Testing + Optimisation
• Create and Analyzing performance data to optimize visuals, messaging, and formats

Requirements :

#J-18808-Ljbffr