Senior Content Writer Luxury Travel & Conservation

Senior Content Writer Luxury Travel & Conservation

Craft stories that connect the world to Africa

Cape Town District 6 | R25,000 - R30,000 | Hybrid Work Model

About Our Client

Our client is a purpose-driven, luxury travel brand curating bespoke African experiences with a deep commitment to conservation, community upliftment, and sustainable tourism. With a footprint across the continent and a creative HQ in Cape Town, they're redefining travel storytelling by blending culture, nature, and impact into every itinerary and campaign.

The Role : Senior Content Writer

As the Senior Content Writer, you'll be the strategic voice behind compelling narratives that bring Africas most breathtaking travel experiences to life. Your work will shape brand perception, inspire global travellers, and support conservation-focused tourism. Beyond crafting words, you'll mentor a team of writers, lead cross-functional collaborations, and set high editorial standards across digital and print channels.

Key Responsibilities

Minimum 3-5 years experience in content writing or editorial roles

Own and evolve the brand voice across web, email, blog, social media, and print content

Produce high-quality, original, and engaging content optimised for SEO and geo-targeting

Collaborate with design, CRM, and marketing teams to deliver cohesive, cross-platform campaigns

Mentor and guide junior writers, offering feedback and skill development support

Streamline editorial workflows and ensure content is consistently aligned with brand standards

Leverage AI-assisted tools and performance data to improve content impact and efficiency

About You

Bachelors degree in Journalism, Communications, Literature, or similar field

3-5 years of experience in travel, lifestyle, or conservation content writing

Expert in storytelling, editing, and maintaining a consistent brand voice

Strong knowledge of SEO and content performance tools

Experience leading or mentoring content teams in fast-paced environments

Passionate about Africa, sustainability, and impactful storytelling

Highly organised with the ability to manage multiple priorities and deadlines

What's on Offer

Competitive salary package

4% pension contribution

20 days paid annual leave

Flexible hybrid work arrangement (Cape Town-based)

Exclusive travel discounts across Africa for you and your family

A mission-driven team with creative freedom and purpose-led leadership