Irrigation Market Development Manager

Agrinet, a wholesale supplier and distributor of a wide range of products that cater to the hardware retail, industrial and irrigation markets in Africa is looking for Irrigation Market Development Manager to Spearhead Agrinet’s irrigation growth strategy, focusing on expanding market share, optimising product portfolios, and achieving sustainable profitability across South Africa and neighbouring markets. The role requires a strategic leader with deep irrigation sector expertise, proven commercial acumen, and the ability to align cross-functional teams to deliver measurable growth.

Market Development and Growth Strategy

• Develop a comprehensive growth plan for the irrigation sector that aligns with Agrinet’s broader commercial objectives.
• Conduct in-depth industry research to identify new opportunities in farming, horticulture, landscaping, and infrastructure projects.
• Evaluate competitor performance and identify potential threats and gaps in the market to position Agrinet as a leading choice.
• Define and implement pricing models that support profitability while remaining competitive.
• Collaborate with internal teams to simplify and streamline the irrigation product range, ensuring it remains relevant to client requirements.
• Maintain ongoing engagement with irrigation associations and professional bodies to keep Agrinet at the forefront of industry standards.

Sales and Revenue Achievement