Trade Marketing Manager (Kenyan Local)

This is a great opportunity to grow in a leading liquor distribution company that is part of a diverse group of companies.

Key Responsibilities :

• Develop and implement trade marketing plans aligned with brand strategy and sales objectives.
• Design and execute in-store visibility, POS materials, and promotional activities.
• Coordinate with sales teams to support product sell-in, launches, and activations.
• Segment and analyze trade channels (modern trade, general trade, horeca) to tailor activities effectively.
• Track performance of trade promotions and recommend optimizations.
• Build relationships with key distributors, retailers, and horeca accounts.
• Manage budgets and ensure cost-effective execution of trade programs.

Requirements :

Apply Now!