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Trade Executive KZN

Trade Executive KZN

UnileverZA
5 days ago
Job description

Job title : Trade Executive KZN

Job Location : KwaZulu-Natal,

Deadline : November 27, 2025

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JOB PURPOSE

  • As Trade Executive, you will be responsible to execute UFS customer engagement strategy offline & online with Trade Partner customers to deliver business growth targets ie. turnover, volume, reach & penetration.
  • Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world.  If you are a self-motivated, outcome driven sales individual, with a strategic and agile mindset then this role is just for you.
  • WHAT WILL YOUR MAIN RESPONSIBILITIES BE (But not limited to) :

  • Accountable for delivering business target for the assigned territory / area / region and Customer P&L ie., turnover, volume, reach & penetration, eComm & digital targets.
  • Build & Nurture relationships with trade, wholesalers (distributors) & its teams including DSRs.
  • Develop, maintain, and execute customer account plans / joint business plans with trade partners including trade term agreement, sell out activities and DSRs & Trade team engagement with clear KPIs (Sell-out – Volume, Reach, Penetration, eComm)
  • Ensure scorecards populated by BEX Data team are used in all planned customer reviews.
  • Ensure trading terms are signed off and that scorecards are submitted timeously
  • Submit Proof of Agreement of promotions tied up in trade for timely creation of rebate accruals to RSM
  • Drive data sharing agreements with trade partners for SSD of offline / online sales out as per agreed UFS data roadmap.
  • Focus on data driven opportunities in all sales out activities that can be effectively measured.
  • Input of all planned customer activity into a UFS customer activity grid
  • Use all data effectively, ie insights into actions into plans that enable increased turnover, volume, reach and penetration.
  • Responsible for accurate forecasting based on planned sales in / out activity. Ensure activities and corresponding spend are given to RSM as part of S&OP process.
  • Conduct financial analysis for planned sales in / out activity via ROI - OPSO and Promo Analysis and ensure that this is signed off by the relevant SOA approver.
  • Focus on creation on brand awareness and portfolio opportunity at trade partner customer days and trade shows.
  • Collaborate with Demand Creation Chefs for Trade Partner / DSR Culinary trainings needed.
  • Focus on digital selling by working with trade partners to generate demand creation towards either UFS.com or via traffic to own trade partners platforms
  • Use data driven recommendations for cross selling.
  • Drive engagement for trade partners as per defined contact strategy for the assigned territory ie., Performing F2F calls (and virtual when needed) via local CRM tool.
  • Close collaboration with trade / RTM team to ensure implementation of promotions by ensuring adequate stock availability and customer related activity to drive sell-out.
  • Negotiating trade terms including secondary displays, primary share of shelf & other in-store activity to aggressively drive sales out with trade partners.
  • Monitor stock FIFO implementation, aging and align actions with distributor Trade & DSRs to minimize business waste.
  • Have a deep understanding of the competitor landscape and track pricing, in market activity and new launches
  • Ensure timely submission & settlement of distributor claims (with appropriate supporting documents) from trade partners.
  • Experiences & Qualifications

    Minimum :

  • Relevant Sales Qualification
  • 2-3 years of working experience in similar function in FMCG
  • Proven track record in sales, preferably in the Foodservice Industry
  • Preferred :

  • Industry knowledge for trade customers (RTM Customers)
  • Account management
  • Skills :

  • Strategic Selling skills
  • Impactful Customer Engagement
  • Full understanding of all Customers & UFS solutions (research & pre-call planning)
  • Business Insights to Activation Solution Selling
  • Sound understanding of all Offline & Online Touchpoints
  • Familiarity of UFS CD Cycle which includes Planning of call Cycles
  • Customer Business Planning
  • Data & analytical Skills - Ability to use data driven insights for execution
  • Knowing the Business : The ability to demonstrate awareness of the food industry, its markets
  • Collaborator - Ability to work cross-functionally in order to deliver on customer needs.
  • Commercial Skills
  • Strong Business Acumen
  • Strong Negotiation skills
  • Exceptional Planning skills
  • Strong organizational skills & stakeholder management
  • Agility – Ability to adapt & drive the change and flexibility to pivot self & others towards business requirements
  • Strong communication skills. Ability to use all company digital tools for external & internal comms.
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