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Social Media & Digital Marketing Manager
Lumina PersonnelCape Town, South Africa30+ days ago
Job descriptionDevelop and manage the content calendar across Instagram, Facebook, Pinterest, TikTok, LinkedIn and other relevant platforms. Work with our copy editor to create compelling captions and social copy aligned to our tone of voice. Collaborate with designers, stylists, and photographers to create visually engaging Community management : respond to comments, messages and DMs; grow and engage our online audience. Manage and optimise paid digital campaigns across Facebook, Instagram and Google. Brief, coordinate and review work with the external digital marketing agency. Analyse performance data across paid and organic efforts; generate monthly reports and apply learnings. Identify and manage influencer partnerships and brand collaborations. Stay on top of social, digital and e-commerce trends. Strong understanding of social media platforms, trends, and content best practices. Experience in both organic social media and paid digital advertising (Meta and Google Ads). Honors degree in Marketing, Brand Management, or Strategic Communication. Knowledge of e-commerce and digital marketing performance metrics. Google Ads Certification (Search or Display) Meta (Facebook) Certified Digital Marketing Associate or Media Buying Professional Google Analytics Certification Digital Marketing Certificate from reputable organization Short courses in copywriting, content creation, or visual communication Proficiency in Meta Business Suite, Google Ads, Google Analytics, and social scheduling tools (e.g. Buffer) Strong copywriting and visual communication abilities Basic design or layout skills (Canva or Adobe Creative Suite) will be an advantage Strong organizational and project management skills and familiarity with platforms like Asana
Social Media & Digital Marketing Manager
Location : Bellville - Cape Town
Salary : 33K-43K CTC (Dep On Exp).
Are you a passionate and detail-oriented designer with a talent for creating visually compelling brand content?
Being responsible for executing both the organic digital marketing strategy,, apply now!
Minimum qualifications :
- Bachelor’s degree in Marketing, Digital Marketing, Brand Communications, Media
- Studies, Journalism, Public Relations, Visual Communication, or a related field.
- 3+ years of hands-on experience in social media and digital marketing, preferably in a
- premium, design-led or lifestyle brand environment.
Responsibilities :
Advantageous :
Certifications (preferred but not required) :
Technical skills :
Apply Now! Subject Line Social Media & Digital Marketing Manager.
Looking forward to meeting you.
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Social Media Manager • Cape Town, South Africa
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