The Sales Manager is accountable for driving revenue growth through strategic leadership of the sales function. This role requires hands-on management of sales operations, team development, and client relationships while ensuring strict adherence to company products, pricing, and processes. The successful candidate will bridge the gap between sales execution and executive strategy, providing critical market intelligence and systematic client feedback to inform company direction. This position involves regular travel for client meetings, market development, and team management activities.
Core Responsibilities :
Team Leadership & Development
- Lead, coach, and mentor the sales team to achieve individual and collective targets
- Conduct weekly sales meetings with structured agendas, documented outcomes, and clear communication to executive leadership
- Perform monthly 1 : 1 performance reviews with each team member, documenting targets, progress, and development plans
- Approve commission schedules and ensure accuracy in performance-based compensation
- Provide ongoing training and capability development
Sales Operations Management
Oversee daily sales activities with tight control and departmental alignmentManage and monitor the sales pipeline including active OEM engagement and client retention analysis
Take ownership of key client meetings, particularly at senior executive and OEM levelsDevelop and document robust sales processes to ensure consistency and scalabilityEnsure strict adherence to standard products, pricing structures, and approved contractsStrategic Sales Management :
Create sales strategies aligned with business goals and communicate effectively at executive levelIdentify new business opportunities through systematic market analysisAnalyze market trends and competitor insights to inform strategic decision-makingCollaborate effectively with marketing, operations, finance, and other internal departmentsGather systematic client feedback on pitches, satisfaction levels, concerns, and market requirementsPerformance & Accountability :
Drive consistent achievement of KPIs and revenue targetsProvide regular, structured reporting on sales performance, pipeline status, and strategic initiativesInvestigate client departures and implement retention strategiesHandle escalated client complaints and OEM communicationsRequirements
Essential Requirements
Education & Experience
Grade 12 / School Leaving Certificate (essential)Sales / Marketing qualification (essential)7-10 years sales experience with minimum 3 years in leadership / management roleProven track record of consistently meeting / exceeding sales targetsExperience managing and coaching high-performing sales teamsIndustry Knowledge
Online marketing industry experience (website design / development, PPC, SEO, banner advertising, reputation management, ad creation) - highly advantageousMotor industry experience - essentialSkills & Competencies
Strong leadership and people management capabilitiesExcellent communication, negotiation, and interpersonal skillsStrategic thinking with ability to translate goals into actionable plansStrong self-management and organizational abilitiesProblem-solving orientation with results focusExcellent command of written and spoken EnglishFair command of written and spoken AfrikaansPractical Requirements
Valid driver's license and own vehicle (essential)Own laptop and reliable internet connection (essential)Regular travel required for in person client meetings, market development, and team managementKey Success Metrics
Achievement of revenue targets and KPI performanceTeam performance improvement and retentionPipeline growth and conversion ratesClient satisfaction and retention metricsQuality and timeliness of strategic reportingAdherence to pricing and process standardsCross-departmental collaboration effectiveness