We are looking to recruit a Campaign Specialist to work within our Digital Marketing team. The role will be based at Head office in Cape Town and report to the Digital Marketing Manager.
Job Purpose :
To manage and deliver business campaigns with best execution practices whilst maintaining strong relationships with suppliers and internal stakeholders in support of the growth of portfolio revenue through supplier investments.
Job Objectives :
- To oversee the business contracts and elements committed to increase supplier revenue.
- To manage capacity and outputs as agreed with the business.
- To develop, execute and roll out digital marketing strategies for the business in line with approved plans.
- To plan and direct client digital marketing campaigns towards ensuring that business performance targets are achieved.
- To onboard new client suppliers with the aim of growing business revenue.
- To serve as the communications link between clients and the production teams to maintain ongoing relationships.
- To analyse and report on web content initiatives and performance together with the analytics team.
- To deliver client performance reports and provide strategic feedback on campaigns.
- Manage and execute business personalisation campaigns.
Education :
National Diploma in MarketingExperience :
Minimum of 3 years’ experience in marketing (desirable in retail / FMCG marketing)2 years’ experience in web content development.Minimum of 2 years’ experience executing digital campaignsJob Knowledge and Skills :
Digital marketing principles, practices and global trends (applied)Content management systems (applied)GOOGLE ANALYTICS experience and understandingInnovative thinking and creative communication ideas and opportunities (intermediate)Maintaining relationships (proficient)Analytical skills (BI, reporting) and drawing insights from data (proficient)Manging complexity (proficient)Content creation and management (advanced)Working with PeoplePresenting and Communicating InformationWriting and ReportingApplying Expertise and Technology.AnalysingLearning and Researching.Adapting and Responding to ChangeCreating and InnovationPlanning and Organising#J-18808-Ljbffr