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Digital Media Planner

Digital Media Planner

WPP MediaJohannesburg, Gauteng, South Africa
7 days ago
Job description

2 days ago Be among the first 25 applicants

Planning

  • Assist in planning and executing comprehensive digital media strategies across various channels to meet client objectives.
  • Forecast and implement ad serving and brand safety to ensure effective campaign performance and protecting brand reputation.
  • Collaborate with internal teams (e.g., creative, analytics, client service) to ensure seamless campaign execution and alignment.

Compliance & Performance Analysis

  • Analyze performance data, track campaign metrics, and offer data-driven recommendations for continuous optimization.
  • Continuously monitor campaign performance against KPIs, identify areas for improvement, and implement optimization strategies to maximize ROI.
  • Develop and deliver comprehensive campaign performance reports and use historical data and competitive research to identify insights and optimizations.
  • Budget & Implementation Management

  • Monitor and manage budgets, ensuring proper allocation and tracking with media vendors.
  • Collaborate with the buying team to guarantee zero-error execution and handle budget adjustments as needed.
  • Oversee invoicing and reconciliation to maintain financial accuracy.
  • Ensure accurate reconciliation, invoicing / billing, and mapping data to our internal media campaign management platform.
  • The Ideal Candidate

  • Minimum 3 years’ work experience in a planning role.
  • Experience working at a Media Agency preferable.
  • Knowledge along with a passion for digital.
  • Intermediate MS Office skills including Excel and PowerPoint
  • Experience in developing and implementing analysis and reporting strategies
  • Project management; ability to manage multiple projects across critical yet often fluctuating deadlines
  • Experience with new / emerging media, a plus
  • Result-oriented with strong communication and analytical skills.
  • Ability to work within a fast-paced deadline driven environment.
  • Analytical and problem-solving skills.
  • Strong understanding of the media landscape.
  • Understands business principles and good practice.
  • #J-18808-Ljbffr

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    Planner • Johannesburg, Gauteng, South Africa

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