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Digital Media Strategist

Digital Media Strategist

Havas South AfricaJohannesburg, Gauteng, South Africa
30+ days ago
Job description

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  • Contribute to champion Havas unique approach for global clients to ‘media planning +’ in the form of Mx – emphasizing media experience versus media planning which includes connection, context and content
  • Be instrumental in the Mx excellence and design optimal Mx guidelines for global clients across Havas countries
  • Work closely with data and strategy communities as well as client leadership and specialists’ teams
  • Build relationships with creative / content stakeholders and key media owners to ensure optimized and innovative Mx recommendations for our global clients
  • Ensure optimal Mx delivery for global clients in the countries in liaise with relevant internal specialist teams and make sure processes are respected for local implementation
  • Ensure audience planning and data integration from Mx brief to Mx measurement
  • Ensure quality control on plan recommendation against Mx delivery
  • Contribute to the client satisfaction

Mission & Responsibilities

  • Contribute to champion Havas unique approach for global clients to ‘media planning +’ in the form of Mx – emphasizing media experience versus media planning which includes connection, context and content
  • Be instrumental in the Mx excellence and design optimal Mx guidelines for global clients across Havas countries
  • Work closely with data and strategy communities as well as client leadership and specialists’ teams
  • Build relationships with creative / content stakeholders and key media owners to ensure optimized and innovative Mx recommendations for our global clients
  • Ensure optimal Mx delivery for global clients in the countries in liaise with relevant internal specialist teams and make sure processes are respected for local implementation
  • Ensure audience planning and data integration from Mx brief to Mx measurement
  • Ensure quality control on plan recommendation against Mx delivery
  • Provide insightful post campaign optimization
  • Contribute to the client satisfaction
  • Previous Experience & Industry Background

  • 8+ years professional experience in strategic planning
  • Media, Brand
  • Qualifications & Languages

  • Bachelor’s or Master’s degree in Business, Marketing or Advertising
  • Languages : English (Intermediate)
  • Soft Skills & Competencies

  • Managing execution
  • Being authentic and open
  • Being flexible and adaptable
  • Media and media planning
  • Mx Expert (Connection, Context, Content)
  • Omnichannel
  • Strong knowledge of partners and suppliers (Media / Tech / Data / Content)
  • Advanced Programmatic
  • OSEP
  • Technical skills

  • Media planning tools
  • Advertising technologies
  • Business intelligence software (i.e. Tableau, Datorama)
  • Office software
  • Seniority level

    Seniority level

    Mid-Senior level

    Employment type

    Employment type

    Full-time

    Job function

    Job function

    Marketing and Sales

    Industries

    Advertising Services

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    Digital Strategist • Johannesburg, Gauteng, South Africa

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