Digital Media Strategist

Havas South AfricaJohannesburg, Gauteng, South Africa

30+ days ago

Job description

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Contribute to champion Havas unique approach for global clients to ‘media planning +’ in the form of Mx – emphasizing media experience versus media planning which includes connection, context and content
Be instrumental in the Mx excellence and design optimal Mx guidelines for global clients across Havas countries
Work closely with data and strategy communities as well as client leadership and specialists’ teams
Build relationships with creative / content stakeholders and key media owners to ensure optimized and innovative Mx recommendations for our global clients
Ensure optimal Mx delivery for global clients in the countries in liaise with relevant internal specialist teams and make sure processes are respected for local implementation
Ensure audience planning and data integration from Mx brief to Mx measurement
Ensure quality control on plan recommendation against Mx delivery
Contribute to the client satisfaction

Mission & Responsibilities

Contribute to champion Havas unique approach for global clients to ‘media planning +’ in the form of Mx – emphasizing media experience versus media planning which includes connection, context and content

Be instrumental in the Mx excellence and design optimal Mx guidelines for global clients across Havas countries

Work closely with data and strategy communities as well as client leadership and specialists’ teams

Build relationships with creative / content stakeholders and key media owners to ensure optimized and innovative Mx recommendations for our global clients

Ensure optimal Mx delivery for global clients in the countries in liaise with relevant internal specialist teams and make sure processes are respected for local implementation

Ensure audience planning and data integration from Mx brief to Mx measurement

Ensure quality control on plan recommendation against Mx delivery

Provide insightful post campaign optimization

Contribute to the client satisfaction

Previous Experience & Industry Background

8+ years professional experience in strategic planning

Media, Brand

Qualifications & Languages

Bachelor’s or Master’s degree in Business, Marketing or Advertising

Languages : English (Intermediate)

Soft Skills & Competencies

Managing execution

Being authentic and open

Being flexible and adaptable

Media and media planning

Mx Expert (Connection, Context, Content)

Omnichannel

Strong knowledge of partners and suppliers (Media / Tech / Data / Content)

Advanced Programmatic

OSEP

Technical skills

Media planning tools

Advertising technologies

Business intelligence software (i.e. Tableau, Datorama)

Office software

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Advertising Services

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Digital Strategist • Johannesburg, Gauteng, South Africa

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