Marketing Specialist

Overview

Direct message the job poster from Tower Group (Pty) Ltd

Our client seeking dynamic Marketing Assistants with hands-on experience in managing Paid Google Ads and Paid Facebook Ads (Meta Ads Manager) . This role is ideal for candidates with an agency background , who are confident running multiple campaigns from start to finish, and who thrive in a fast-paced, results-driven environment.

The successful candidate will collaborate closely with our Australian-based client, contributing to campaign planning, execution, monitoring, and optimisation across a diverse client portfolio.

Key Responsibilities

• Plan, set up, and manage Google Ads campaign to drive ROI.
• Manage Facebook & Instagram Ads through Meta Ads Manager, including audience targeting, creative testing, and budget allocation.
• Monitor campaign performance, prepare reports, and recommend optimisations to maximise results.
• Conduct keyword research, competitor analysis, and A / B testing to improve ad performance.
• Manage multiple campaigns simultaneously across different industries.
• Collaborate with the creative and content teams to develop high-performing ad copy, creatives, and landing pages.
• Stay up to date with the latest digital marketing trends, tools, and best practices.

Requirements

Seniority level

Employment type

Job function

Industries

#J-18808-Ljbffr