Brand and Content Writer, PEABODY GROUP

Overview

Brand and Content Writer – 18-month fixed term contract – South East London – hybrid working available

Are you skilled at shaping messages into clear, compelling communications? Do you love crafting content that connects, inspires and makes people feel seen and understood? If you’re a creative thinker with a passion for storytelling and a gift for making the complex feel clear, we have the role for you.

We’re looking for a Brand and Content Writer who can lead how we communicate across our websites and who can help others find their voice. Planning, developing and delivering a digital content strategy, you’ll ensure we connect and build trust with our key audiences. You’ll be part of a supportive, purpose-driven team that values curiosity, kindness and collaboration.

This is more than a writing role. It’s a chance to lead and create content that truly makes a difference to people’s lives. The role is fast-paced and strategic, as well as very hands-on. You’ll need to see the bigger picture while delivering high-quality, meaningful content.

What you’ll be doing

• Leading our website content strategy – with around 80% of your time initially focused on refreshing and modernising our website. This will involve designing clear, concise, engaging and inclusive content that puts our residents at the heart of the experience. You’ll help tell our story clearly and transparently, so we can connect better with our residents and customers.
• Bringing our refreshed tone of voice to life, championing its rollout across the organisation.
• Collaborating across teams to ensure a joined-up, human-centred experience for residents, colleagues and stakeholders across our touchpoints.
• Coaching and supporting colleagues to write with clarity, confidence and care.
• Creating practical resources – toolkits, templates and guides – to help teams communicate well.

You’ll live our values

Application requirements

Please attach a piece of your published work with your application and tell us about the brief behind it.

Key relationships

You’ll report into the Head of Marketing and work closely with the Senior Digital Manager , Senior Marketing Manager and Senior Brand Manager .

Why Join Us?

When you join Peabody, you’re joining a team guided by our values – Be Kind, Do the Right Thing, Love New Ideas, Celebrate Diversity, Keep Our Promises, and Pull Together. We believe in creating a workplace where everyone feels supported, included, and empowered.

We offer

Important information

If this sounds like the kind of meaningful work you’d love to be part of, we’d love to hear from you. Please apply now by submitting an anonymised CV and a short statement explaining why you’re the perfect fit for this role.

Closing date : 30th September 2025.

PLEASE NOTE : As an employer, Peabody does not provide sponsorship as a licensed UK employer.

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