This job offer is not available in your country.

Conversion Optimisation Manager

NedbankJohannesburg, ZA

10 days ago

Job description

Job title : Conversion Optimisation Manager

Job Location : Gauteng, Johannesburg

Deadline : October 19, 2025

Quick Recommended Links

Jobs by Location
Job by industries

Job Purpose

The Conversions Optimisation Manager is required to use Adobe Target and other existing tools in our Martech stack to optimise product funnels on our corporate website to improve engagement and conversions using techniques i.e. A / B testing, personalisation strategies. The ideal candidate will have a strong background in adobe tools, digital marketing, data analysis, and user experience optimization.

Job Responsibilities

Develop and execute A / B testing and multivariate testing strategies to improve website performance and user experience.

Translate Digital Experience Analytics behavioural insights (e.g. rage clicks, scroll patterns, engagement depth) into actionable A / B tests and personalisation strategies

Define test hypotheses, success metrics, and audience logic for personalised content.

Utilise Adobe Target to create, manage, and analyse personalised content and experiences for website visitors.

Collaborate with campaign, audience (Martech), and analytics teams to prioritise optimisation opportunities.

Collaborate with marketing, design, and development teams to implement test variations and track performance metrics.

Analyse test results and provide actionable insights to stakeholders for continuous improvement.

Maintain documentation of testing processes, results, and best practices.

Stay updated with industry trends and best practices in A / B testing and personalisation.

People Specification

Required Skills and Qualifications :

Proficiency in Adobe Target : Extensive experience in setting up and managing A / B tests, multivariate tests, and personalised content using Adobe Target.

Adobe Products : Familiarity with Adobe Analytics, Adobe AJO, and RTCDP — and how they intersect with targeting

A / B Testing Expertise : Strong understanding of A / B testing methodologies, statistical analysis, and best practices.

Data Analysis : Ability to analyse data from tests and provide actionable insights. Proficiency in tools like Google Analytics, Adobe Analytics, or similar.

Technical Skills : Basic understanding of HTML, CSS, and JavaScript to implement and troubleshoot test variations.

User Experience (UX) Optimisation : Knowledge of UX principles and best practices to enhance website usability and engagement.

Project Management : Strong organisational skills with the ability to manage multiple projects and meet deadlines.

Communication : Excellent verbal and written communication skills to collaborate effectively with cross-functional teams and present findings to stakeholders.

Storytelling : Data-driven nature - Craft compelling performance narratives.

Problem-Solving : Strong analytical and problem-solving skills to identify issues and develop effective solutions.

Preferred Qualifications :

Experience in the digital marketing of financial services.

Familiarity with other Adobe Experience Cloud products.

Certification in Adobe Target or related fields.

ICT jobs

Create a job alert for this search

Manager • Johannesburg, ZA

Related jobs

Promoted

Capacity Analyst Manager

Gijima HoldingsMidrand, South Africa

At least 4 to 5 years Capacity Management experience (Essential).An M+3 Qualification would be an advantage.ITIL Foundation Qualification an advantage. Proven record of accomplishment of at least 5 ...Show moreLast updated: 30+ days ago

Promoted

Senior Technical Evaluator

Deka Minas Pty LtdSasolburg, South Africa

Please note this position is based in Yanbu, Saudi Arabia.All Relocation Costs are covered.Our Client is seeking a Technical Evaluator Senior who will be responsible for assessing the job competenc...Show moreLast updated: 30+ days ago

Promoted

Commercial Manager : Feed Additives

Frank ConsultKempton Park, South Africa

Our client is a dynamic, growth-focused organisation operating in the fast-evolving feed additives industry.They manufacture bio-conditioning ingredients and biosecurity & hygiene products for feed...Show moreLast updated: 30+ days ago

Promoted

Quality Manager

Network RecruitmentJohannesburg, South Africa

Job & Company description : .Our client is a well-established, engineering-driven manufacturer specialising in stainless steel fabrication and turnkey water treatment systems.With a decades-long ...Show moreLast updated: 3 days ago

Promoted

Technical Manager - Saudi Arabia

Oxyon Human Capital SolutionsJohannesburg, South Africa

Industry : Heavy Manufacturing | Engineering | Tank Fabrication.Seniority Level : Senior Leadership | Engineering Management. As the Technical Manager, you will be responsible for leading multidiscipl...Show moreLast updated: 30+ days ago

Promoted

Senior Manager : Data Governance & Quality

A 1L Realization (Pty) LtdJohannesburg, South Africa

Bachelors Degree in Information Management, Computer Science, Data Analytics, Business Administration, or related field.Masters Degree in Data Governance, Data Management, or MBA (preferred).Proven...Show moreLast updated: 28 days ago

Promoted

Change Manager

A 1L Realization (Pty) LtdMidrand, South Africa

Qualifications & Experience : .Bachelors degree in IT, Business Administration, or related field.ITIL Foundation certification (ITIL Intermediate or Expert preferred). IT Service Management, with ...Show moreLast updated: 27 days ago

Promoted

Intermediate Change Manager

Data CentrixJohannesburg, South Africa

QUALIFICATIONS AND EXPERIENCE REQUIRED : .Degree in Business Administration, Organizational Development, Human Resources, or a related field, with a Masters degree preferred.Minimum of 3-5 years of c...Show moreLast updated: 19 days ago

Promoted

Customer Operations Manager : 5G Networks

People SourceJohannesburg, South Africa

As a Customer Operations Manager at the Group level, you will be responsible for leading C-Level engagement and defining and executing the group delivery strategy. Your role will ensure seamless exe...Show moreLast updated: 30+ days ago

Promoted

Conversion and Retention Agents

TechBiz Global GmbHWorkFromHome, Gauteng, South Africa

At TechBiz Global, we are providing recruitment service to our TOP clients from our portfolio.Conversion and Retention Agents to join one of our clients' teams. If you're looking for an exciting opp...Show moreLast updated: 30+ days ago

Promoted

Senior Manager Operational Transformation and Optimization

A 1L Realization (Pty) LtdJohannesburg, South Africa

Minimum of 15+ years of experience in IT Service Operations and / or Support functions.Minimum of 10+ years of experience in technology covering Fintech, Financial Services, insurance, banking, mobil...Show moreLast updated: 27 days ago

Promoted

Loss Adjusting Manager

The Recruitment Councilsandton, Gauteng, South Africa

Lead as a Loss Adjusting Manager Sandton or Cape Town.A leading insurer is looking for an experienced.This is an excellent opportunity for a strategic leader with a strong background in constructi...Show moreLast updated: 30+ days ago

Promoted

Senior Onboarding Manager

WatersEdge SolutionsJohannesburg, South Africa

This is a newly created role with the opportunity to shape onboarding and migration processes from the ground up.You will be responsible for managing the full onboarding journey for clients and par...Show moreLast updated: 30+ days ago

Promoted

SOLUTIONS MANAGER

Farm Manager SAJohannesburg, South Africa

Relevant degree in Engineering (Industrial or Process), Finance, Logistics.Minimum 5 years experience in a supply chain optimization role. Craft end-to-end supply chain solutions by interpreting res...Show moreLast updated: 30+ days ago

Promoted

Conversion Rate Optimisation (CRO) Specialist

Ad TalentJohannesburg, South Africa

A leading, global group of independent schools, offering high-quality education.With schools operating across Europe, Asia-Pacific, Africa, the Middle East and Latin America.We’re seeking a data-dr...Show moreLast updated: 30+ days ago

Promoted

Change & Release Specialist

Deka Minas Pty LtdSandton, South Africa

This role is responsible for planning, coordinating, and executing changes and software releases by ITIL4 best practices and ensures that changes are implemented with minimal service disruption and...Show moreLast updated: 30+ days ago

Promoted

Range Development Manager

BencloJohannesburg, South Africa

RangeDevelopment#Adobe illustrator#TrendResearch#Local#International.Show moreLast updated: 30+ days ago

Promoted

Workshop Manager Expat opportunity! Zimbabwe

PerformabilityJohannesburg, South Africa

As a Workshop Manager, you will be the backbone of our operational success, overseeing the daily activities of our workshop to ensure efficiency, productivity, and quality output.Your role is criti...Show moreLast updated: 17 days ago